Hims, a San Francisco-based e-commerce startup selling men’s wellness products, has raised $40 million in funding from venture firms IVP and Redpoint Ventures, according to sources familiar with the deal. The new round values Hims at $200 million not including the funding, the sources said. Launched in late 2017, Hims has already sold around $10 million worth of products for baldness and erectile dysfunction, according to a source.

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