WIRED BusinessBehind the Fall and Rise of China's Xiaomi
A year ago, Chinese smartphone maker Xiaomi (sha-oh-me) had fallen from the world’s most valuable unicorn to a “unicorpse.” Sales plunged in 2016, pushing the company from first to fifth place among China’s smartphone makers. No firm had ever come back from a wound that severe in the trench warfare of the global smartphone business. Today, Xiaomi is being called a “Chinese phoenix.
