Laura Ingalls Wilder probably couldn’t have imagined the multi-million dollar media empire that would emerge from her books. From the television show to prairie chic dresses to dolls to tin cups bearing her name, Laura is a brand, a business and, dare we say it, an influencer. Her stories have spawned industries large and small, both directly and indirectly for nearly a century. How exactly did the simple prairie life get sold to millions around the world?

Go deeper: 
Stay at the Prairie House Manor in De Smet, SD
The Queen’s Treasures 
Melissa Gilbert’s Modern Prairie 
Stephanie McNeal on the Nap Dress
Sara Petersen’s Momfluenced

Follow us for behind the scenes content! 
@WilderPodcast on TikTok
@Wilder_Podcast on Instagram

We want to hear from you! If listening to Wilder has changed your thinking on Laura Ingalls Wilder and the Little House books, send a voice memo to wilderpodcast@gmail.com. You might be featured in our final episode ;) 

Laura Ingalls Wilder probably couldn’t have imagined the multi-million dollar media empire that would emerge from her books. From the television show to prairie chic dresses to dolls to tin cups bearing her name, Laura is a brand, a business and, dare we say it, an influencer. Her stories have spawned industries large and small, both directly and indirectly for nearly a century. How exactly did the simple prairie life get sold to millions around the world?
Go deeper:  <a href="https://www.prairiehousemanor.com/">Stay at the Prairie House Manor in De Smet, SD</a> <a href="https://www.thequeenstreasures.com/">The Queen’s Treasures </a> <a href="https://www.modernprairie.com/">Melissa Gilbert’s Modern Prairie </a> <a href="https://www.buzzfeednews.com/article/stephaniemcneal/nap-dress-nation-instagram-facebook-poshmark">Stephanie McNeal on the Nap Dress</a> <a href="https://www.penguinrandomhouse.com/books/717406/momfluenced-by-sara-petersen/">Sara Petersen’s Momfluenced</a>
Follow us for behind the scenes content!  @WilderPodcast on TikTok @Wilder_Podcast on Instagram
We want to hear from you! If listening to Wilder has changed your thinking on Laura Ingalls Wilder and the Little House books, send a voice memo to <a href="mailto:wilderpodcast@gmail.com">wilderpodcast@gmail.com</a>. You might be featured in our final episode ;)

Jack Kerouac but make it a girl with braids. Carrie Bradshaw, but without the sex, and also braids. An American Icon. An American Odyssey. American propaganda. Violently so, in some cases. Laura Ingalls Wilder is evergreen. For better or worse. Since the first Little House book was published in 1932, generations of readers have flocked to Laura’s cozy stories of the Ingalls family settling the Western frontier. The series inspired a TV show, pageants, and entire fashion lines. Behind this franchise is a woman who experienced almost a full century of American history. She’d made her first trips in a covered wagon, and eventually flew on a jet plane. Laura Ingalls Wilder’s life and legacy remain as powerful, mesmerizing, controversial, and violent as the America she represents. In a country currently at odds with itself and its history could there be a better time for an exploration of this woman?

Jack Kerouac but make it a girl with braids. Carrie Bradshaw, but without the sex, and also braids. An American Icon. An American Odyssey. American propaganda. Violently so, in some cases. Laura Ingalls Wilder is evergreen. For better or worse. Since the first Little House book was published in 1932, generations of readers have flocked to Laura’s cozy stories of the Ingalls family settling the Western frontier. The series inspired a TV show, pageants, and entire fashion lines. Behind this franchise is a woman who experienced almost a full century of American history. She’d made her first trips in a covered wagon, and eventually flew on a jet plane. Laura Ingalls Wilder’s life and legacy remain as powerful, mesmerizing, controversial, and violent as the America she represents. In a country currently at odds with itself and its history could there be a better time for an exploration of this woman?

Wilder

9. The Business of Laura

https://api.omny.fm/orgs/e73c998e-6e60-432f-8610-ae210140c5b1/clips/2b3c4a51-e616-4d16-a873-b05200e6ebb9/transcript

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