Justin Kolbeck is the co-founder and CEO of Wildtype, a company making seafood without killing fish. 

Their first product is cultivated salmon, which is made from real salmon cells that are grown in a stainless steel vat.

Justin's problem is this: How to sell no-kill, vat-grown salmon for the same price, or better, as wild-caught salmon? On today’s show, Justin explains how Wildtype will scale, what’s going on across the cultivated and plant-based meat industries, and how new state bans on cultivated foods are shaping the future of his business.

Justin Kolbeck is the co-founder and CEO of Wildtype, a company making seafood without killing fish. Their first product is cultivated salmon, which is made from real salmon cells that are grown in a stainless steel vat. Justin's problem is this: How to sell no-kill, vat-grown salmon for the same price, or better, as wild-caught salmon? On today&rsquo;s show, Justin explains how Wildtype will scale, what&rsquo;s going on across the cultivated and plant-based meat industries, and how new state bans on cultivated foods are shaping the future of his business.

Every week on What's Your Problem?, former Planet Money host Jacob Goldstein talks with entrepreneurs and engineers tackling the biggest challenges at the forefront of technology. How do you make a trip to space as routine as a plane flight? How do you turn solar energy into clean fuel? How do you use AI to stop deadly infections before they spread? We hear a lot these days about how the world is getting worse. What's Your Problem? learns from the thinkers and doers trying to make our future better.

iHeartMedia is the exclusive podcast partner of Pushkin Industries.

Every week on What's Your Problem?, former Planet Money host Jacob Goldstein talks with&nbsp;entrepreneurs and engineers&nbsp;tackling the biggest challenges at the forefront of technology. How do you make a trip to space as routine as a plane flight? How do you turn solar energy into clean fuel? How do you use AI to stop deadly infections before they spread? We hear a lot these days about how the world is getting worse. What's Your Problem? learns from the thinkers and doers trying to make our future better.
iHeartMedia is the exclusive podcast partner of Pushkin Industries.

What's Your Problem?

Every week on What’s Your Problem, entrepreneurs and engineers talk about the future they’re trying to build – and the problems they have to solve to get there.

How do you take a drone delivery service you’ve built in Rwanda and make it work in North Carolina? How do you convince people to buy a house on the Internet? How do you sell thousands of dog ramps to weiner dogs all across America when a pandemic breaks the global supply chain? 

Hosted by former Planet Money host Jacob Goldstein, What’s Your Problem helps listeners understand the problems really smart people are trying to solve right now.

iHeartMedia is the exclusive podcast partner of Pushkin Industries.

 Growing Meat from Cells

https://api.omny.fm/orgs/e73c998e-6e60-432f-8610-ae210140c5b1/clips/214e3439-dda8-4c1f-8c81-b35c00dfc966/transcript