What's New With WIREDWhat's New With WIRED

How Apple Programmer Sal Soghoian Got Apps Talking to Each Other

View descriptionShare
 
Just six months after joining Apple, Sal Soghoian's job was already on the line. In July of 1997, then-CEO Gil Amelio had just been ousted and the company's stock was plummeting. To right the ship, Apple brought Steve Jobs back as the company's interim CEO. When Jobs took over, he went on a campaign to salvage Apple's remaining resources by hacking and slashing under-performing departments. The problem, Jobs said, was that Apple had lost its focus.
  • Facebook
  • X (Twitter)
  • WhatsApp
  • Email
  • Download

In 1 playlist(s)

What's New With WIRED

The latest in-depth coverage covering the intersection of technology and culture. WIRED’s award-winn 
Social links
Follow podcast
Recent clips
Browse 2,271 clip(s)