This week, ESPN president Jimmy Pitaro sat down for an exclusive interview to discuss his plan to fight cord-cutting and why ESPN is staying out of the sports betting business. College Board CEO David Coleman came on to talk about their decision to add an adversity score the SAT. Vivien Azer, a senior analyst at Cowen, went through what Mexico fully legalizing marijuana would mean for the industry. Then Bruce Linton, Founder, Chairman and Co-CEO of Canopy Growth and Kevin Murphy, CEO of Acreage Holdings, joined together to discuss their impending deal. 

<p>This week, ESPN president Jimmy Pitaro sat down for an exclusive interview to discuss his plan to fight cord-cutting and why ESPN is staying out of the sports betting business. College Board CEO David Coleman came on to talk about their decision to add an adversity score the SAT. Vivien Azer, a senior analyst at Cowen, went through what Mexico fully legalizing marijuana would mean for the industry. Then Bruce Linton, Founder, Chairman and Co-CEO of Canopy Growth and Kevin Murphy, CEO of Acreage Holdings, joined together to discuss their impending deal. </p>

Every week, we feature the best and most interesting interviews from Bloomberg's daily market close show, "What'd You Miss" hosted by Joe Weisenthal, Caroline Hyde and Romaine Bostick. We want to take you beyond the headlines and bring you a unique perspective on the week's top stories, and those you may just have missed. It's the perfect way to kick off your weekend.

The most essential interviews of the week, on topics ranging from markets, economics to geopolitics and technology

What'd You Miss This Week

ESPN President Jimmy Pitaro's Plan to Take on Cord-Cutting

https://api.omny.fm/orgs/e73c998e-6e60-432f-8610-ae210140c5b1/clips/5b79aa48-e0b8-4d28-9339-ae3c0033b52f/transcript