Cricket popularity is surging, matches are being sold out and viewership is skyrocketing, but why?
Piney caught up NZC CEO Scott Weenink for a look at what's behind the sudden surge.
LISTEN ABOVE

James McOnie: The Crowd Goes Wild host on the All Whites getting beaten by England
11:14

Johnny McNicholl: Crusaders fullback on the team beating the Blues 52-31
07:08

Mathew Gower: World Rookie Woodchopping Champion talks victory in Budapest
06:22