Business Strategist and Columnist, Jon Cherry on concerns around the business practices of popular online Chinese stores Shein and Temu. Jon Cherry, a business strategist and publisher whose focus is innovation and building better brands, warns Saffas that Temu’s local debut should be seen as part of the dawn of a new era in consumerism. He called the big brand a “giant marketing megalodon” that has “unleashed a firehose of propaganda at a region to capture an outsized wallet share for as long as possible”.