Restaurants look glamorous, but behind every successful plate is relentless pressure, razor-thin margins, and brutal reality.

In this episode of Voices for Local, we sit down with a seasoned hospitality professional AD Singh to uncover what truly goes into building and sustaining restaurants in India — beyond food photos, fancy interiors, and opening-day hype.

From why most restaurants shut down within the first few years to why opening a café isn’t as easy as it looks, this conversation dives deep into the unseen side of Indian dining.

We talk about:

Why restaurants fail even when the food is good

The biggest myths people believe about running a café

How Indian dining culture is changing

The real cost of consistency and scale

Why hospitality is about people, not just plates

Advice for anyone planning to enter the restaurant business

This is an honest look at risk, resilience, and what it actually takes to survive in India’s competitive food industry.

🎙️ Watch till the end to understand why restaurants are not just about food — they’re businesses built under constant pressure.

Restaurants look glamorous, but behind every successful plate is relentless pressure, razor-thin margins, and brutal reality.
In this episode of Voices for Local, we sit down with a seasoned hospitality professional AD Singh to uncover what truly goes into building and sustaining restaurants in India &mdash; beyond food photos, fancy interiors, and opening-day hype.
From why most restaurants shut down within the first few years to why opening a caf&eacute; isn&rsquo;t as easy as it looks, this conversation dives deep into the unseen side of Indian dining.
We talk about:
Why restaurants fail even when the food is good
The biggest myths people believe about running a caf&eacute;
How Indian dining culture is changing
The real cost of consistency and scale
Why hospitality is about people, not just plates
Advice for anyone planning to enter the restaurant business
This is an honest look at risk, resilience, and what it actually takes to survive in India&rsquo;s competitive food industry.
🎙️ Watch till the end to understand why restaurants are not just about food &mdash; they&rsquo;re businesses built under constant pressure.

The time has come for India’s homegrown brands to shine. Through this podcast series, media personality Monisha Singh Katial takes you on a journey through the galli-mohalle and local high streets of the country to meet the founders of our most incredible up-and-coming brands. On the way, we get to be inspired by their stories, learn something new from their work, pick up some practical advice, check out their unique products, and understand the passionate minds of our Voices For Local.