The thing about creating and running a business that just gets me in the gut every time is how damn personal the whole experience is – I mean personal in the sense that you’re not just creating work and sharing products or ideas, you’re creating a whole new version of yourself along the way.

After recording this chat I’m about to share with you I had so many personal and professional light bulbs go off that have been invaluable - my guest is Reioni Douglas, Upholsterer and creator of Culture Cush – and the perfectly honest way she shares her story might just set some light bulbs off for you too.

We talk about:
Starting a business before you’re ready.
Identifying where you can do things differently to stand out in your field.
The realities of doing what you have to in order to “fake it till you make it”.
Managing through the personal challenges a growing business can bring. 
The high level of expectation and identity attachment we can develop to our business, particularly in creative fields.
Learning where to draw the line between on the clock and off when working on your business.
And simply asking for what you want.

Check out her work at upholstrei.com.au and culturecush.com.au

Connect with Reioni on IG @upholstrei and @culturecush

 And don’t forget to follow Unemployed & Afraid on IG , Threads and LinkedIn

Join our Facebook Group

You can reach your host on email kim@unemployedandafraid.com.au on IG on LinkedIn

or via unemployedandafraid.com.au

The thing about creating and running a business that just gets me in the gut every time is how damn personal the whole experience is – I mean personal in the sense that you’re not just creating work and sharing products or ideas, you’re creating a whole new version of yourself along the way.
After recording this chat I’m about to share with you I had so many personal and professional light bulbs go off that have been invaluable - my guest is Reioni Douglas, Upholsterer and creator of Culture Cush – and the perfectly honest way she shares her story might just set some light bulbs off for you too.
We talk about:
<ul>
<li>Starting a business before you’re ready.</li>
<li>Identifying where you can do things differently to stand out in your field.</li>
<li>The realities of doing what you have to in order to “fake it till you make it”.</li>
<li>Managing through the personal challenges a growing business can bring. </li>
<li>The high level of expectation and identity attachment we can develop to our business, particularly in creative fields.</li>
<li>Learning where to draw the line between on the clock and off when working on your business.</li>
<li>And simply asking for what you want.</li>
</ul>
Check out her work at <a href="https://upholstrei.com.au/">upholstrei.com.au</a> and <a href="https://www.culturecush.com.au/">culturecush.com.au</a>
Connect with Reioni on IG <a href="https://www.instagram.com/upholstrei/">@upholstrei</a> and <a href="https://www.instagram.com/culturecush/">@culturecush</a>
 And don’t forget to follow Unemployed &amp; Afraid on <a href="https://www.instagram.com/unemployedandafraid/?hl=en">IG</a> , <a href="https://www.threads.net/@unemployedandafraid">Threads</a> and <a href="https://www.linkedin.com/company/unemployed-afraid">LinkedIn</a>
<a href="https://www.facebook.com/groups/unemployedandafraid">Join our Facebook Group</a>
You can reach your host on email <a href="mailto:kim@unemployedandafraid.com">kim@unemployedandafraid.com.au</a> on <a href="https://www.instagram.com/goodsideofthebed_/?hl=en">IG</a> on <a href="https://www.linkedin.com/in/kim-kerton/">LinkedIn</a>
or via <a href="https://www.unemployedandafraid.com.au/">unemployedandafraid.com.au</a>

A business podcast for the brave self-employed.

Growing your own business can be one of the most gratifying, wonderful, life-changing experiences around. It’s also scary as hell. This is a weekly podcast for the ones who have made the brave decision to employ themselves anyway.

We're for the full gamut of business experience - from Solopreneurs, Side-hustlers, Micro-business, Small Business, Medium business, Independent, VC backed, Bootstrapped and more - here for the real stories and priceless insights of it all, well beyond the PR headlines.

Join fellow business-builder Kim Kerton as she dives into the realities of starting something from scratch, helping you feel less alone in the lows and reminding you of the highs that make it all worthwhile. Hear real talk and raw feels from people right in the thick of it and feel seen as you listen.

Small business is tough - all business is tough - it will be one of the most intense things you'll ever do but it will also be the most impactful experience you can imagine. So surround yourself with a community of business owners willing to share with you their learnings, from those a few steps ahead, to many business milestones ahead, and even those just behind, and feel supported to build the business of your unique dreams. 

This is a podcast built to support you to build your own small business, to tackle the statistics and keep more of us in business for ourselves. To say thanks, you can support this independent podcast and small business by shouting your host a cuppa at buymeacoffee.com/unemployedpod

Get in touch at unemployedandafraid.com.au to be part of the show or to become a sponsor (we would love the support!).

Connect on the socials @unemployedandafraid on IG and @unemployedandafraidpod on TikTok

A business podcast for the brave self-employed.
Growing your own business can be one of the most gratifying, wonderful, life-changing experiences around. It’s also scary as hell. This is a weekly podcast for the ones who have made the brave decision to employ themselves anyway.
We're for the full gamut of business experience - from Solopreneurs, Side-hustlers, Micro-business, Small Business, Medium business, Independent, VC backed, Bootstrapped and more - here for the real stories and priceless insights of it all, well beyond the PR headlines.
Join fellow business-builder Kim Kerton as she dives into the realities of starting something from scratch, helping you feel less alone in the lows and reminding you of the highs that make it all worthwhile. Hear real talk and raw feels from people right in the thick of it and feel seen as you listen.
Small business is tough - all business is tough - it will be one of the most intense things you'll ever do but it will also be the most impactful experience you can imagine. So surround yourself with a community of business owners willing to share with you their learnings, from those a few steps ahead, to many business milestones ahead, and even those just behind, and feel supported to build the business of your unique dreams. 
This is a podcast built to support you to build your own small business, to tackle the statistics and keep more of us in business for ourselves. To say thanks, you can support this independent podcast and small business by shouting your host a cuppa at <a href="https://www.buymeacoffee.com/unemployedpod">buymeacoffee.com/unemployedpod</a>
Get in touch at <a href="https://www.unemployedandafraid.com.au/">unemployedandafraid.com.au</a> to be part of the show or to become a sponsor (we would love the support!).
Connect on the socials <a href="https://www.instagram.com/unemployedandafraid/">@unemployedandafraid</a> on IG and <a href="https://www.tiktok.com/@unemployedandafraidpod">@unemployedandafraidpod</a> on TikTok

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