If you’ve struggled with the informationoverload we experience in the process of building our businesses, you will take so much away from this chat.

Hear Brook McCarthy share the story of creating her coaching and training business over the last 16 years, plus some powerful circuit breakers around:
The decisions we don’t need to labour over
What should be prioritised in the crazy early periods of establishing a business
Why figuring it out on the job is an excellent strategy
Pivoting as being crucial to longevity
The flirtation we all have with looking at jobs
And the never-fail approach that will keep you in business.

Part 2 of this episode continues with some epic advice around making more money in your business, so jump straight over to that on the show feed when you’re ready.

Connect with Brook on Instagram @brookmccarthy

Grab the Minimum Viable Marketing Plan via hustleandheart.com.au

You can find more show notes and transcripts at unemployedandafraid.com.au/episodes.

And don’t forget to follow Unemployed & Afraid on IG , TikTok and LinkedIn

Join our Facebook Group

And show your support for this independent podcast and small business by shouting your host a cuppa at buymeacoffee.com/unemployedpod

You can reach your host on email kim@unemployedandafraid.com.au on IG on LinkedIn

or via unemployedandafraid.com.au

If you’ve struggled with the information overload we experience in the process of building our businesses, you will take so much away from this chat.
Hear Brook McCarthy share the story of creating her coaching and training business over the last 16 years, plus some powerful circuit breakers around:
<ul>
<li>The decisions we don’t need to labour over</li>
<li>What should be prioritised in the crazy early periods of establishing a business</li>
<li>Why figuring it out on the job is an excellent strategy</li>
<li>Pivoting as being crucial to longevity</li>
<li>The flirtation we all have with looking at jobs</li>
<li>And the never-fail approach that will keep you in business.</li>
</ul>
Part 2 of this episode continues with some epic advice around making more money in your business, so jump straight over to that on the show feed when you’re ready.
Connect with Brook on Instagram <a href="https://www.instagram.com/brookmccarthy/">@brookmccarthy</a>
Grab the Minimum Viable Marketing Plan via <a href="https://www.hustleandheart.com.au/marketing-plan/">hustleandheart.com.au</a>
You can find more show notes and transcripts at <a href="https://www.unemployedandafraid.com.au/episodes">unemployedandafraid.com.au/episodes.</a>
And don’t forget to follow Unemployed &amp; Afraid on <a href="https://www.instagram.com/unemployedandafraid/?hl=en">IG</a> , <a href="https://www.tiktok.com/@unemployedandafraidpod">TikTok</a> and <a href="https://www.linkedin.com/company/unemployed-afraid">LinkedIn</a>
<a href="https://www.facebook.com/groups/unemployedandafraid">Join our Facebook Group</a>
And show your support for this independent podcast and small business by shouting your host a cuppa at <a href="https://www.buymeacoffee.com/unemployedpod">buymeacoffee.com/unemployedpod</a>
You can reach your host on email <a href="mailto:kim@unemployedandafraid.com">kim@unemployedandafraid.com.au</a> on <a href="https://www.instagram.com/goodsideofthebed_/?hl=en">IG</a> on <a href="https://www.linkedin.com/in/kim-kerton/">LinkedIn</a>
or via <a href="https://www.unemployedandafraid.com.au/">unemployedandafraid.com.au</a>

A small business podcast for the brave self-employed.

Growing your own business can be one of the most gratifying, wonderful, life-changing experiences around. It’s also scary as hell. This is a weekly podcast for the ones who have made the brave decision to employ themselves anyway. Join fellow business-builder Kim Kerton as she dives into the realities of starting something from scratch, helping you feel less alone in the lows and reminding you of the highs that make it all worthwhile. Hear real talk and raw feels from people right in the thick of it and feel seen as you listen.

Support this independent podcast and small business by shouting your host a cuppa at buymeacoffee.com/unemployedpod

Get in touch at unemployedandafraid.com.au to be part of the show.

A small business podcast for the brave self-employed.
Growing your own business can be one of the most gratifying, wonderful, life-changing experiences around. It’s also scary as hell. This is a weekly podcast for the ones who have made the brave decision to employ themselves anyway. Join fellow business-builder Kim Kerton as she dives into the realities of starting something from scratch, helping you feel less alone in the lows and reminding you of the highs that make it all worthwhile. Hear real talk and raw feels from people right in the thick of it and feel seen as you listen.
Support this independent podcast and small business by shouting your host a cuppa at <a href="https://www.buymeacoffee.com/unemployedpod">buymeacoffee.com/unemployedpod</a>
Get in touch at <a href="https://www.unemployedandafraid.com.au/">unemployedandafraid.com.au</a> to be part of the show.

Unemployed & Afraid

A business podcast for the brave self-employed.

Growing your own business can be one of the most gratifying, wonderful, life-changing experiences around. It’s also scary as hell. This is a weekly podcast for the ones who have made the brave decision to employ themselves anyway. Join fellow business-builder Kim Kerton as she dives into the realities of starting something from scratch, helping you feel less alone in the lows and reminding you of the highs that make it all worthwhile. Hear real talk and raw feels from people right in the thick of it and feel seen as you listen.

Your host knows exactly how it feels to be a small-business owner, she is one.

Kim’s building a branded podcast consultancy firm (check it out at Good Side of the Bed) while also growing the Unemployed & Afraid podcast and brand.

On this podcast, Kim brings together business owners from all stages and scales to share the very personal journey of growth that is small business ownership, all to help others find the courage to get started and stick it out.

There’s a lot of successful people out there talking to other successful people about their success, that’s wonderful, but sometimes you need to feel genuinely seen and heard alongside the aspirational stuff.

She’s your business-building equal, creating a safe space for learning from each other so that nobody gets left behind - because this gig is tough.

Support this independent podcast and small business by shouting your host a cuppa at buymeacoffee.com/unemployedpod

Get in touch at unemployedandafraid.com.au to be part of the show.

A business podcast for the brave self-employed.
Growing your own business can be one of the most gratifying, wonderful, life-changing experiences around. It’s also scary as hell. This is a weekly podcast for the ones who have made the brave decision to employ themselves anyway. Join fellow business-builder Kim Kerton as she dives into the realities of starting something from scratch, helping you feel less alone in the lows and reminding you of the highs that make it all worthwhile. Hear real talk and raw feels from people right in the thick of it and feel seen as you listen.
Your host knows exactly how it feels to be a small-business owner, she is one.
Kim’s building a branded podcast consultancy firm (check it out at <a href="https://goodsideofthebed.com.au/">Good Side of the Bed</a>) while also growing the Unemployed &amp; Afraid podcast and brand.
On this podcast, Kim brings together business owners from all stages and scales to share the very personal journey of growth that is small business ownership, all to help others find the courage to get started and stick it out.
There’s a lot of successful people out there talking to other successful people about their success, that’s wonderful, but sometimes you need to feel genuinely seen and heard alongside the aspirational stuff.
She’s your business-building equal, creating a safe space for learning from each other so that nobody gets left behind - because this gig is tough.
Support this independent podcast and small business by shouting your host a cuppa at <a href="https://www.buymeacoffee.com/unemployedpod">buymeacoffee.com/unemployedpod</a>
Get in touch at <a href="https://www.unemployedandafraid.com.au/">unemployedandafraid.com.au</a> to be part of the show.

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