If you’re a business-builder in the start-up to scale-up phase, and want to ensure your business is sustainable for the planet, this episode is for you.

My guest Nelly, founder of Wet Dog & Co (who create eco-conscious matching gear for wet-dogs and people) has an incredible energy, and a unique ability to hold a big vision while not missing the joy in the start-up slow build phase.

She reminds us that taking small steps is sometimes exactly what you need.

We get real about starting a product-based business with not a lot of money to play with, and the unfair constraints and extra challenges put on small businesses who want to create their business sustainably.

We also touch on why it’s important to make sure you don’t forget to represent what your brand is all about because you got too busy building it, and so much more.

Connect with Wet Dog & Co via their Website and IG

And don’t forget to follow Unemployed & Afraid on IG and LinkedIn

Join our Facebook Group

You can reach your host on email kim@unemployedandafraid.com.au on IG on LinkedIn

or via unemployedandafraid.com.au

If you’re a business-builder in the start-up to scale-up phase, and want to ensure your business is sustainable for the planet, this episode is for you.
My guest Nelly, founder of Wet Dog &amp; Co (who create eco-conscious matching gear for wet-dogs and people) has an incredible energy, and a unique ability to hold a big vision while not missing the joy in the start-up slow build phase.
She reminds us that taking small steps is sometimes exactly what you need.
We get real about starting a product-based business with not a lot of money to play with, and the unfair constraints and extra challenges put on small businesses who want to create their business sustainably.
We also touch on why it’s important to make sure you don’t forget to represent what your brand is all about because you got too busy building it, and so much more.
Connect with Wet Dog &amp; Co via their <a href="https://wetdogandco.com.au/">Website</a> and <a href="https://www.instagram.com/wetdogandco/">IG</a>
And don’t forget to follow Unemployed &amp; Afraid on <a href="https://www.instagram.com/unemployedandafraid/?hl=en">IG</a> and <a href="https://www.linkedin.com/company/unemployed-afraid">LinkedIn</a>
<a href="https://www.facebook.com/groups/unemployedandafraid">Join our Facebook Group</a>
You can reach your host on email <a href="mailto:kim@unemployedandafraid.com">kim@unemployedandafraid.com.au</a> on <a href="https://www.instagram.com/goodsideofthebed_/?hl=en">IG</a> on <a href="https://www.linkedin.com/in/kim-kerton/">LinkedIn</a>
or via <a href="https://www.unemployedandafraid.com.au/">unemployedandafraid.com.au</a>

A business podcast for the brave self-employed.

Growing your own business can be one of the most gratifying, wonderful, life-changing experiences around. It’s also scary as hell. This is a weekly podcast for the ones who have made the brave decision to employ themselves anyway.

We're for the full gamut of business experience - from Solopreneurs, Side-hustlers, Micro-business, Small Business, Medium business, Independent, VC backed, Bootstrapped and more - here for the real stories and priceless insights of it all, well beyond the PR headlines.

Join fellow business-builder and side-hustler Kim Kerton as she dives into the realities of starting something from scratch, helping you feel less alone in the lows and reminding you of the highs that make it all worthwhile. Hear real talk and raw feels from people right in the thick of it and feel seen as you listen.

Small business is tough - all business is tough - it will be one of the most intense things you'll ever do but it will also be the most impactful experience you can imagine. So surround yourself with a community of business owners willing to share with you their learnings, from those a few steps ahead, to many business milestones ahead, and even those just behind, and feel supported to build the business of your unique dreams. 

This is a podcast built to support you to build your own small business, to tackle the statistics and keep more of us in business for ourselves. To say thanks, you can support this independent podcast and small business by shouting your host a cuppa at buymeacoffee.com/unemployedpod

Get in touch at unemployedandafraid.com.au to be part of the show or to become a sponsor (we would love the support!).

Connect on the socials @unemployedandafraid on IG and @unemployedandafraidpod on TikTok

 

A business podcast for the brave self-employed.
Growing your own business can be one of the most gratifying, wonderful, life-changing experiences around. It&rsquo;s also scary as hell. This is a weekly podcast for the ones who have made the brave decision to employ themselves anyway.
We're for the full gamut of business experience - from Solopreneurs, Side-hustlers, Micro-business, Small Business, Medium business, Independent, VC backed, Bootstrapped and more - here for the real stories and priceless insights of it all, well beyond the PR headlines.
Join fellow business-builder and side-hustler Kim Kerton as she dives into the realities of starting something from scratch, helping you feel less alone in the lows and reminding you of the highs that make it all worthwhile. Hear real talk and raw feels from people right in the thick of it and feel seen as you listen.
Small business is tough - all business is tough - it will be one of the most intense things you'll ever do but it will also be the most impactful experience you can imagine. So surround yourself with a community of business owners willing to share with you their learnings, from those a few steps ahead, to many business milestones ahead, and even those just behind, and feel supported to build the business of your unique dreams.&nbsp;
This is a podcast built to support you to build your own small business, to tackle the statistics and keep more of us in business for ourselves. To say thanks, you can support this independent podcast and small business by shouting your host a cuppa at <a href="https://www.buymeacoffee.com/unemployedpod">buymeacoffee.com/unemployedpod</a>
Get in touch at <a href="https://www.unemployedandafraid.com.au/">unemployedandafraid.com.au</a> to be part of the show or to become a sponsor (we would love the support!).
Connect on the socials <a href="https://www.instagram.com/unemployedandafraid/">@unemployedandafraid</a> on IG and <a href="https://www.tiktok.com/@unemployedandafraidpod">@unemployedandafraidpod</a> on TikTok
&nbsp;

Unemployed & Afraid

A business podcast for the brave self-employed.

Growing your own business can be one of the most gratifying, wonderful, life-changing experiences around. It’s also scary as hell. This is a weekly podcast for the ones who have made the brave decision to employ themselves anyway.

We're for the full gamut of business experience - from Solopreneurs, Side-hustlers, Micro-business, Small Business, Medium business, Independent, VC backed, Bootstrapped and more - here for the real stories and priceless insights of it all, well beyond the PR headlines.

Join fellow business-builder and side-hustler Kim Kerton as she dives into the realities of starting something from scratch, helping you feel less alone in the lows and reminding you of the highs that make it all worthwhile. Hear real talk and raw feels from people right in the thick of it and feel seen as you listen.

Small business is tough - all business is tough - it will be one of the most intense things you'll ever do but it will also be the most impactful experience you can imagine. So surround yourself with a community of business owners willing to share with you their learnings, from those a few steps ahead, to many business milestones ahead, and even those just behind, and feel supported to build the business of your unique dreams. 

This is a podcast built to support you to build your own small business, to tackle the statistics and keep more of us in business for ourselves. To say thanks, you can support this independent podcast and small business by shouting your host a cuppa at buymeacoffee.com/unemployedpod

Get in touch at unemployedandafraid.com.au to be part of the show or to become a sponsor (we would love the support!).

Connect on the socials @unemployedandafraid on IG and @unemployedandafraidpod on TikTok

A business podcast for the brave self-employed.
Growing your own business can be one of the most gratifying, wonderful, life-changing experiences around. It&rsquo;s also scary as hell. This is a weekly podcast for the ones who have made the brave decision to employ themselves anyway.
We're for the full gamut of business experience - from Solopreneurs, Side-hustlers, Micro-business, Small Business, Medium business, Independent, VC backed, Bootstrapped and more - here for the real stories and priceless insights of it all, well beyond the PR headlines.
Join fellow business-builder and side-hustler Kim Kerton as she dives into the realities of starting something from scratch, helping you feel less alone in the lows and reminding you of the highs that make it all worthwhile. Hear real talk and raw feels from people right in the thick of it and feel seen as you listen.
Small business is tough - all business is tough - it will be one of the most intense things you'll ever do but it will also be the most impactful experience you can imagine. So surround yourself with a community of business owners willing to share with you their learnings, from those a few steps ahead, to many business milestones ahead, and even those just behind, and feel supported to build the business of your unique dreams.&nbsp;
This is a podcast built to support you to build your own small business, to tackle the statistics and keep more of us in business for ourselves. To say thanks, you can support this independent podcast and small business by shouting your host a cuppa at <a href="https://www.buymeacoffee.com/unemployedpod">buymeacoffee.com/unemployedpod</a>
Get in touch at <a href="https://www.unemployedandafraid.com.au/">unemployedandafraid.com.au</a> to be part of the show or to become a sponsor (we would love the support!).
Connect on the socials <a href="https://www.instagram.com/unemployedandafraid/">@unemployedandafraid</a> on IG and <a href="https://www.tiktok.com/@unemployedandafraidpod">@unemployedandafraidpod</a> on TikTok

“No one creates a brand which is perfect from the start… you just need to do it. You learn on the go, and yeah it is stressful,” Founder of Wet Dog & Co. Nelly Pytlak

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