Yearning for a simpler time has never been more on trend…and the marketing world knows it. “Nostalgia bait” is all around us and is used as a tool to get you spending.

We break down the concept of nostalgia, how these feelings can influence your shopping and how to reconnect with your childhood without breaking the bank!

 

🧾 LINKS & RECEIPTS

Australians Could Transition To A 4-Day Work Week – Secret Melbourne

People Are Finally Getting Sick Of Nostalgia In TV and Movies - VICE

Nostalgia Marketing – Spiralytics

How Nostalgia Affects the Younger Consumer – Data from Statista and Forbes

 

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Follow Two Broke Chicks on Instagram

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🎙️CREDITS

Hosts: Sally McMullen & Alex Hourigan

See omnystudio.com/listener for privacy information.

Yearning for a simpler time has never been more on trend&hellip;and the marketing world knows it. &ldquo;Nostalgia&nbsp;bait&rdquo; is all around us and is used as a tool to get you spending.
We break down the concept of&nbsp;nostalgia, how these feelings can influence your shopping and how to reconnect with your childhood without breaking the bank!
&nbsp;
🧾&nbsp;LINKS &amp; RECEIPTS
<a href="https://secretmelbourne.com/4-day-work-week-2026/">Australians Could Transition To A 4-Day Work Week &ndash; Secret Melbourne</a>
<a href="https://www.vice.com/en/article/people-are-finally-getting-sick-of-nostalgia-in-tv-and-movies/">People Are Finally Getting Sick Of&nbsp;Nostalgia&nbsp;In TV and Movies - VICE</a>
<a href="https://www.spiralytics.com/blog/nostalgia-marketing-statistics-benefits-and-examples/">Nostalgia&nbsp;Marketing &ndash; Spiralytics</a>
<a href="https://armworldwide.com/digital-marketing/nostalgia-marketing-why-throwback-content-is-crushing-engagement/">How&nbsp;Nostalgia&nbsp;Affects the Younger Consumer &ndash; Data from Statista and Forbes</a>
&nbsp;
⚡CHUCK US A FOLLOW
<a href="https://www.instagram.com/twobrokechicks/">Follow Two Broke Chicks on Instagram</a>
<a href="https://www.tiktok.com/@twobrokechicks_?lang=en">Follow Two Broke Chicks on TikTok</a>
<a href="https://www.facebook.com/groups/532935037955135">Join our Two Broke Chicks Facebook Group</a>
<a href="https://www.youtube.com/@TwoBrokeChicks">Watch Two Broke Chicks on YouTube</a>
&nbsp;
🎙️CREDITS
Hosts: Sally McMullen &amp; Alex Hourigan
See&nbsp;<a href="https://tritondigital.com/privacy-faq">omnystudio.com/listener</a>&nbsp;for privacy information.

Journalists, twin flames and ‘Two Broke Chicks’ Sal and Al share their life lessons to help you feel rich in life. 
From landing a full-time gig, to getting dumped, to understanding your sexuality to how to get on top of your finances. The chicks and their guests will share gems of wisdom, confess their mistakes and pass on lessons learnt - all with a side dish of cheeky bants and inappropriate humour. So come hang!

Journalists, twin flames and ‘Two Broke Chicks’ Sal and Al share their life lessons to help you feel rich in life. 
From landing a full-time gig, to getting dumped, to understanding your sexuality to how to get on top of your finances. The chicks and their guests will share gems of wisdom, confess their mistakes and pass on lessons learnt - all with a side dish of cheeky bants and inappropriate humour. So come hang!

Journalists, twin flames and ‘Two Broke Chicks’ Sal and Al share their life lessons to help you feel rich in life.

Two Broke Chicks

Journalists, twin flames and ‘Two Broke Chicks’ Sal and Al share their life lessons to help you feel rich in life. From landing a full-time gig, to getting dumped, to understanding your sexuality to how to get on top of your finances. The chicks and their guests will share gems of wisdom, confess their mistakes and pass on lessons learnt - all with a side dish of cheeky bants and inappropriate humour. So come hang!

Journalists, twin flames and &lsquo;Two Broke Chicks&rsquo; Sal and Al share their life lessons to help you feel rich in life. From landing a full-time gig, to getting dumped, to understanding your sexuality to how to get on top of your finances. The chicks and their guests will share gems of wisdom, confess their mistakes and pass on lessons learnt - all with a side dish of cheeky bants and inappropriate humour. So come hang!

How Nostalgia Bait Is Taking Your Money

https://api.omny.fm/orgs/2fb3740d-3436-44af-8cc0-a91900716aa5/clips/2c1dac6c-ff4d-41ef-9704-b416006d2814/transcript