This week’s guest is Jess Rothschild, creator of documentary podcast "Cult of Body & Soul," which dives into the history of cult fitness brand Soulcycle. She explains the spinning company's origins, how the workout environment was engineered to create an almost religious experience, and why instructors chosen for their devoted followings and special charisma made it a cultural phenomenon.

They discuss the social hierarchies that formed inside and outside of class, the mysticism infused into the culture, and what she herself loved about it--and how the corporate takeover of the brand changed everything.

SOURCES

Cult of Body and Soul

This week&rsquo;s guest is Jess Rothschild, creator of documentary podcast "Cult of Body &amp; Soul," which dives into the history of cult fitness brand Soulcycle. She explains the spinning company's origins, how the workout environment was engineered to create an almost religious experience, and why instructors chosen for their devoted followings and special charisma made it a cultural phenomenon. They discuss the social hierarchies that formed inside and outside of class, the mysticism infused into the culture, and what she herself loved about it--and how the corporate takeover of the brand changed everything.
SOURCES
<a href="https://www.cultbodysoul.com/">Cult of Body and Soul</a>

Trust Me is a weekly interview podcast about cults, extreme belief, and the fine line between devotion and delusion—told through firsthand accounts from the people who lived it. Hosted by two women who’ve been in cults themselves, Lola Blanc and Meagan Elizabeth, the show features survivors from groups like Heaven’s Gate, the Manson Family, NXIVM, OneTaste and more–sharing personal stories of how they got in, how they got out, and everything in between.

Each week, they invite these guests alongside experts who can dive deep into seductive leaders, the darker aspects of organized religion, and the subtler shades of groupthink and the psychology of influence. Trust Me explores it all with unfiltered honesty, dark humor, and a lot of heart. This isn’t a sensationalized deep dive into cults—it’s a compassionate, first-person exploration of what it means to believe, to belong, and to break free. At the end of the day, wanting to believe in something bigger than yourself is one of the most human instincts there is.

Trust Me is a weekly interview podcast about cults, extreme belief, and the fine line between devotion and delusion&mdash;told through firsthand accounts from the people who lived it.&nbsp;Hosted by two women who&rsquo;ve been in cults themselves, Lola Blanc and Meagan Elizabeth, the show&nbsp;features survivors from groups like Heaven&rsquo;s Gate, the Manson Family, NXIVM, OneTaste and more&ndash;sharing personal stories of how they got in, how they got out, and everything in between.
Each week, they invite&nbsp;these guests&nbsp;alongside experts who can dive deep into seductive leaders, the darker aspects of organized religion, and the subtler shades of groupthink and the psychology of influence. Trust Me explores it all with unfiltered honesty, dark humor, and a lot of heart.&nbsp;This isn&rsquo;t a sensationalized deep dive into cults&mdash;it&rsquo;s a compassionate, first-person exploration of what it means to believe, to belong, and to break free.&nbsp;At the end of the day, wanting to believe in something bigger than yourself is one of the most human instincts there is.

Trust Me: Cults, Extreme Belief, and Manipulation

Jess Rothschild - SoulCycle and the Cult of Spinning

https://api.omny.fm/orgs/e73c998e-6e60-432f-8610-ae210140c5b1/clips/f34f4408-3973-48b3-a187-b3b80000b66b/transcript

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