Consumer habits are shifting, and the craft beverage industry is feeling the impact. I sat down with John Clowney, owner of Bull City Ciderworks - Lexington in North Carolina, to discuss the challenges facing craft breweries and cideries today.From changing customer preferences to evolving market trends, we explore how local producers like Bull City Ciderworks are adapting to stay competitive in this rapidly changing landscape. Don’t miss this insightful conversation!

The Triad Podcast Network is proudly sponsored by The Ginther Group Real Estate, Ashley McKenzie-Sharpe of Highlands Residential Mortgage, Dewey's Bakery, and Three Magnolias Financial Advisors.