When we think about having a strong personal brand, it's not enough to just create it but you want to continually nurture it to keep the unique 'brand equity and goodwill' going consistently. Sometimes though, the clutter of the online space and others’ voices become loud and you keep scrolling to see what others are doing and start feeling overwhelmed or a little disconnected with yours. This is when you need to go back to your UNIQUENESS. Here I share 5 essentials needed to reconnect to your own unique brand, business and mission on those days where you want to nurture the uniqueness.

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