In this episode, Shiv Shenoy, an expert in authority building and personal branding, shares his journey from the corporate world to entrepreneurship, detailing his experiences with burnout and the transformative power of writing. He emphasizes the importance of building authority through content and how writing a book can enhance professional credibility. The conversation also explores strategies for navigating career transitions, overcoming fear, and creating a content ecosystem that supports authority building.

Takeaways
Shiv transitioned from a corporate career to entrepreneurship due to burnout.
Writing a book can position you as an authority in your field.
Building an authority content ecosystem is crucial for success.
Short, medium, and long-form content serve different purposes in authority building.
You don't need to be a professional writer to write a book.
The journey of writing a book can be structured and guided.
Fear often holds people back from pursuing their true passions.
Identifying your expertise and target audience is essential for monetization.
Creating a marketing funnel is important for business growth.
Saying no to lucrative but misaligned opportunities can lead to personal growth.

Chapters

00:00  Introduction to Shiv Shenoy's Journey
04:33  Transition from Corporate to Entrepreneurial Life
07:18  The Impact of Burnout and Hospitalization
10:11  Finding Purpose and Building Authority
13:04  The Role of Writing in Authority Building
15:34  Strategies for Writing a Book
17:49  Navigating Career Transitions with a Book
20:35  Engineering the Journey for Your Audience
26:39  Building Trust Through Value
29:16  Identifying Your Expertise32:43The 12-Week Book Writing Program
35:29  Creating an Authority Content Ecosystem
41:39  The Power of Saying No
45:54  Living Without Fear of Failure

You can connect with Shiv at..

LinkedIn: https://www.linkedin.com/in/shivshankershenoy

 

 

Connect with Natalie...

Check out my new Notion "9-5 TO BIZ TRANSITION ROADMAP"

https://www.notion.so/9-5-TO-BIZ-TRANSITION-ROADMAP-44e6ed2575ba4581ae26e8e55350b118

Check out my new Notion "Optimise Your LinkedIn Playbook & Checklist"

https://www.transitionwithpurpose.com.au/linkedin-playbook

Check out my other FREE CLASSES and resources here https://www.transitionwithpurpose.com.au/free-courses 

You can also sign up to my COURSES here https://www.transitionwithpurpose.com.au/courses 

Send me a DM on INSTAGRAM @transitionwithpurpose 

Connect with me on LinkedIn: https://au.linkedin.com/in/natalie-tran-coach-melbourne 

 

 

 

 

Real Estate by LesFM | https://lesfm.net/corporate-background-music/ Music promoted by https://www.chosic.com/free-music/all/ Creative Commons CC BY 3.0 https://creativecommons.org/licenses/by/3.0/

 

In this episode, Shiv Shenoy, an expert in authority building and personal branding, shares his journey from the corporate world to entrepreneurship, detailing his experiences with burnout and the transformative power of writing. He emphasizes the importance of building authority through content and how writing a book can enhance professional credibility. The conversation also explores strategies for navigating career transitions, overcoming fear, and creating a content ecosystem that supports authority building.
Takeaways
<ul>
<li>Shiv transitioned from a corporate career to entrepreneurship due to burnout.</li>
<li>Writing a book can position you as an authority in your field.</li>
<li>Building an authority content ecosystem is crucial for success.</li>
<li>Short, medium, and long-form content serve different purposes in authority building.</li>
<li>You don't need to be a professional writer to write a book.</li>
<li>The journey of writing a book can be structured and guided.</li>
<li>Fear often holds people back from pursuing their true passions.</li>
<li>Identifying your expertise and target audience is essential for monetization.</li>
<li>Creating a marketing funnel is important for business growth.</li>
<li>Saying no to lucrative but misaligned opportunities can lead to personal growth.</li>
</ul>
Chapters
00:00&nbsp; Introduction to Shiv Shenoy's Journey 04:33&nbsp; Transition from Corporate to Entrepreneurial Life 07:18&nbsp; The Impact of Burnout and Hospitalization 10:11&nbsp; Finding Purpose and Building Authority 13:04&nbsp; The Role of Writing in Authority Building 15:34&nbsp; Strategies for Writing a Book 17:49&nbsp; Navigating Career Transitions with a Book 20:35&nbsp; Engineering the Journey for Your Audience 26:39&nbsp; Building Trust Through Value 29:16&nbsp; Identifying Your Expertise32:43The 12-Week Book Writing Program 35:29&nbsp; Creating an Authority Content Ecosystem 41:39&nbsp; The Power of Saying No 45:54&nbsp; Living Without Fear of Failure
You can connect with Shiv at..
LinkedIn: <a href="https://www.linkedin.com/in/shivshankershenoy" data-token-index="0">https://www.linkedin.com/in/shivshankershenoy</a>
&nbsp;
&nbsp;
Connect with Natalie...
Check out my new Notion "9-5 TO BIZ TRANSITION ROADMAP"
<a href="https://www.notion.so/9-5-TO-BIZ-TRANSITION-ROADMAP-44e6ed2575ba4581ae26e8e55350b118">https://www.notion.so/9-5-TO-BIZ-TRANSITION-ROADMAP-44e6ed2575ba4581ae26e8e55350b118</a>
Check out my new Notion "Optimise Your LinkedIn Playbook &amp; Checklist"
<a href="https://www.transitionwithpurpose.com.au/linkedin-playbook">https://www.transitionwithpurpose.com.au/linkedin-playbook</a>
Check out my other FREE CLASSES and resources here <a href="https://www.transitionwithpurpose.com.au/free-courses" data-saferedirecturl="https://www.google.com/url?q=https://www.transitionwithpurpose.com.au/free-courses&amp;source=gmail&amp;ust=1704584338470000&amp;usg=AOvVaw05If03Kudvsuc3k7uK4REB">https://www.transitionwithpurpose.com.au/free-courses</a>&nbsp;
You can also sign up to my COURSES here <a href="https://www.transitionwithpurpose.com.au/courses" data-saferedirecturl="https://www.google.com/url?q=https://www.transitionwithpurpose.com.au/courses&amp;source=gmail&amp;ust=1704584338470000&amp;usg=AOvVaw1H3XG4bGlClNiGW2G-Puub">https://www.transitionwithpurpose.com.au/courses</a>&nbsp;
Send me a DM on INSTAGRAM @transitionwithpurpose&nbsp;
Connect with me on LinkedIn: <a href="https://au.linkedin.com/in/natalie-tran-coach-melbourne" data-saferedirecturl="https://www.google.com/url?q=https://au.linkedin.com/in/natalie-tran-coach-melbourne&amp;source=gmail&amp;ust=1704584338470000&amp;usg=AOvVaw3RJcLD0b5dyJjHrU0JN1w5">https://au.linkedin.com/in/natalie-tran-coach-melbourne</a>&nbsp;
&nbsp;
&nbsp;
&nbsp;
&nbsp;
Real Estate by LesFM | https://lesfm.net/corporate-background-music/ Music promoted by https://www.chosic.com/free-music/all/ Creative Commons CC BY 3.0 <a href="https://creativecommons.org/licenses/by/3.0/">https://creativecommons.org/licenses/by/3.0/</a>
&nbsp;

Transition With Purpose Podcast Hosted by Natalie Tran with inspiring stories and practical tips to help you align to your passion and connect to your purpose from where you can operate and contribute in authentic and meaningful ways. 

Sprinkled with guest interviews who are purpose driven entrepreneurs, influencers and beyond where you can hear of their journeys in finding alignment and fulfilment in their work and life and how they grew their successful businesses and careers.

Be prepared to throw away labels and titles and supercharge your business and career success by learning the secrets to harnessing the right mindset and proven strategies to help you create life changing results with ease.

Check out my FREE CLASSES here https://www.transitionwithpurpose.com.au/free-courses

Sign up to my COURSES here https://www.transitionwithpurpose.com.au/courses

Send me a DM on INSTAGRAM here @transitionwithpurpose

Or connect with me on LinkedIn - https://au.linkedin.com/in/natalie-tran-coach-melbourne

Transition With Purpose Podcast Hosted by Natalie Tran with inspiring stories and practical tips to help you align to your passion and connect to your purpose from where you can operate and contribute in authentic and meaningful ways. 
Sprinkled with guest interviews who are purpose driven entrepreneurs, influencers and beyond where you can hear of their journeys in finding alignment and fulfilment in their work and life and how they grew their successful businesses and careers.
Be prepared to throw away labels and titles and supercharge your business and career success by learning the secrets to harnessing the right mindset and proven strategies to help you create life changing results with ease.
Check out my FREE CLASSES here <a href="https://www.transitionwithpurpose.com.au/free-courses">https://www.transitionwithpurpose.com.au/free-courses</a>
Sign up to my COURSES here <a href="https://www.transitionwithpurpose.com.au/courses">https://www.transitionwithpurpose.com.au/courses</a>
Send me a DM on INSTAGRAM here @transitionwithpurpose
Or connect with me on LinkedIn - <a href="https://au.linkedin.com/in/natalie-tran-coach-melbourne" data-saferedirecturl="https://www.google.com/url?q=https://au.linkedin.com/in/natalie-tran-coach-melbourne&amp;source=gmail&amp;ust=1704584338470000&amp;usg=AOvVaw3RJcLD0b5dyJjHrU0JN1w5">https://au.linkedin.com/in/natalie-tran-coach-melbourne</a>

Transition With Purpose Podcast with Natalie Tran

Transition With Purpose Podcast Hosted by Natalie Tran with inspiring stories and practical tips to help you align to your passion and connect to your purpose from where you can operate and contribute in authentic and meaningful ways. 
Sprinkled with guest interviews who are purpose driven entrepreneurs, influencers and beyond where you can hear of their journeys in finding alignment and fulfilment in their work and life and how they grew their successful businesses and careers.
Be prepared to throw away labels and titles and supercharge your business and career success by learning the secrets to harnessing the right mindset and proven strategies to help you create life changing results with ease.
Check out my FREE CLASSES here <a href="https://www.transitionwithpurpose.com.au/free-courses">https://www.transitionwithpurpose.com.au/free-courses</a>
Sign up to my COURSES here <a href="https://www.transitionwithpurpose.com.au/courses">https://www.transitionwithpurpose.com.au/courses</a>
Send me a DM on INSTAGRAM here @transitionwithpurpose
Or connect with me on LinkedIn - <a href="https://au.linkedin.com/in/natalie-tran-coach-melbourne" data-saferedirecturl="https://www.google.com/url?q=https://au.linkedin.com/in/natalie-tran-coach-melbourne&amp;source=gmail&amp;ust=1704584338470000&amp;usg=AOvVaw3RJcLD0b5dyJjHrU0JN1w5">https://au.linkedin.com/in/natalie-tran-coach-melbourne</a>

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