Nicole flips the script and lets Angus take the coach role as they talk through why marketing in accounting is so tough. Angus talks about the licensing rules and restrictions that shape how accountants can talk about money, the split between clients who show up just to stay compliant versus those who want a real growth partnership, and how nearly all of his business has come from referrals and relationships built over time rather than paid ads. They get into what makes an accountant client relationship actually work, why the "expert" facade so many professionals put up is a myth, and how Angus's own path into business (sparked by a chance meeting on a bus in Central America) proves that nobody really has it figured out before they start.

<p>Nicole flips the script and lets <a href="https://www.linkedin.com/in/angus-gasbarri/">Angus</a> take the coach role as they talk through why marketing in accounting is so tough. Angus talks about the licensing rules and restrictions that shape how accountants can talk about money, the split between clients who show up just to stay compliant versus those who want a real growth partnership, and how nearly all of his business has come from referrals and relationships built over time rather than paid ads. They get into what makes an accountant client relationship actually work, why the "expert" facade so many professionals put up is a myth, and how Angus's own path into business (sparked by a chance meeting on a bus in Central America) proves that nobody really has it figured out before they start.</p>

Whether you're a plumber, electrician, builder, motor mechanic, landscaper, tiler, glazier, painter, carpenter, concretor or any of the myriad of trades and contractors that keep the world running, this podcast has been produced with you in mind. Your host, Nicole 'Nic' Cox, was born into a tradie family and has first-hand experience of the gut-busting, money stress and pressures that trade businesses can place on their owners and their families! Nic strongly believes in the opportunity that exists for all tradie business owners to create a flexible, financially secure business for now and for their families' future. She interviews guests on a range of topics such as marketing, finance, human resources, legal issues, mindset, motivation, physical and mental health, industry updates and more! Nic loves a laugh and a good story, so tune in for a unique look at how to 'get off the tools' and break the cycle of financial hardship and stress to create the trade business you really wanted!

<p>Whether you're a plumber, electrician, builder, motor mechanic, landscaper, tiler, glazier, painter, carpenter, concretor or any of the myriad of trades and contractors that keep the world running, this podcast has been produced with you in mind. Your host, Nicole 'Nic' Cox, was born into a tradie family and has first-hand experience of the gut-busting, money stress and pressures that trade businesses can place on their owners and their families! Nic strongly believes in the opportunity that exists for all tradie business owners to create a flexible, financially secure business for now and for their families' future. She interviews guests on a range of topics such as marketing, finance, human resources, legal issues, mindset, motivation, physical and mental health, industry updates and more! Nic loves a laugh and a good story, so tune in for a unique look at how to 'get off the tools' and break the cycle of financial hardship and stress to create the trade business you really wanted!</p>

Helping tradie business owners get off the tools and improve health, relationships and lifestyle

Tradies In Business

Whether you're a plumber, electrician, builder, motor mechanic, landscaper, tiler, glazier, painter, carpenter, concretor or any of the myriad of trades and contractors that keep the world running, this podcast has been produced with you in mind. Your hosts, Warrick 'Waz' Bidwell and Nicole 'Nic' Cox, were both born into tradie families and have first hand experience of the gut busting, money stress and pressures that trade businesses can place on their owners and their families! Nic and Waz strongly believe in the opportunity that exists for all tradie business owners to create a flexible, financially secure business for now and for their families' future. Waz and Nic interview guests on a range of topics such as marketing, finance, human resources, legal issues, mindset, motivation, physical and mental health, industry updates and more! They love a laugh and a good story so tune in for a unique look at how to 'get off the tools' and break the cycle of financial hardship and stress to create the trade business you really wanted!