How can you build a brand that goes beyond the product and truly resonates with people? Well, let's take a peek behind the scenes at Totally Workwear's journey as Troy shares how they've shaken up the workwear game, not only by transforming the industry but also by standing up for the hardworking folks who wear their gear. From  forging strong partnerships to keeping focused on delivering outstanding customer experience, they are keeping the momentum going, especially as they continue to expand their already impressive network of 90 stores. After all it's not just about what you wear, it's about gearing up for success in your trade.

<p>How can you build a brand that goes beyond the product and truly resonates with people? Well, let's take a peek behind the scenes at <a href="https://www.totallyworkwear.com.au/">Totally Workwear</a>'s journey as Troy shares how they've shaken up the workwear game, not only by transforming the industry but also by standing up for the hardworking folks who wear their gear. From  forging strong partnerships to keeping focused on delivering outstanding customer experience, they are keeping the momentum going, especially as they continue to expand their already impressive network of 90 stores. After all it's not just about what you wear, it's about gearing up for success in your trade.</p>

Whether you're a plumber, electrician, builder, motor mechanic, landscaper, tiler, glazier, painter, carpenter, concretor or any of the myriad of trades and contractors that keep the world running, this podcast has been produced with you in mind. Your hosts, Warrick 'Waz' Bidwell and Nicole 'Nic' Cox, were both born into tradie families and have first hand experience of the gut busting, money stress and pressures that trade businesses can place on their owners and their families! Nic and Waz strongly believe in the opportunity that exists for all tradie business owners to create a flexible, financially secure business for now and for their families' future. Waz and Nic interview guests on a range of topics such as marketing, finance, human resources, legal issues, mindset, motivation, physical and mental health, industry updates and more! They love a laugh and a good story so tune in for a unique look at how to 'get off the tools' and break the cycle of financial hardship and stress to create the trade business you really wanted!

Helping tradie business owners get off the tools and improve health, relationships and lifestyle

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