“I’m a plumber. Plumbing is my niche.”

End of story? No.

Niching is more than just broadly identifying the services you offer. There is so much more to that. Moreover, having a market niche plays an important role in making your trades business more profitable. Listen to this podcast as Adam Spencer and Barry Magliarditi talk about the basics of niching, how it helps tradies, and when is the right time to have a niche.

So, if you want to get your target market to come to you, tune in to this episode and make sure to take some notes.



Discussion Points:
00:49 Why is having a niche important?
02:04 The basics of niching
03:46 Advantages of niching for your trades business
04:29 Resistance to niching
08:12 How narrowing down your services helps customers
09:28 Does niching affect your profitability?
10:54 Focusing on where you’re really good at 
12:22 So, when should you niche?



Resources:
Visit the Tradie Business School website (https://tradiebusinessschool.com/) 
Join us on our FREE Facebook Group (Tradies & General Contractors Global)


You can also connect with us on LinkedIn. For more podcast episodes, visit our website at https://tradiebusinessschool.com/ or subscribe to The Tradie Business School on Apple Podcasts, Spotify, and Google Podcasts.

Thank you for tuning in! 

“I’m a plumber. Plumbing is my niche.”
End of story? No.
Niching is more than just broadly identifying the services you offer. There is so much more to that. Moreover, having a market niche plays an important role in making your trades business more profitable. Listen to this podcast as Adam Spencer and Barry Magliarditi talk about the basics of niching, how it helps tradies, and when is the right time to have a niche.
So, if you want to get your target market to come to you, tune in to this episode and make sure to take some notes.
 
Discussion Points:
<ul>
<li>00:49 Why is having a niche important?</li>
<li>02:04 The basics of niching</li>
<li>03:46 Advantages of niching for your trades business</li>
<li>04:29 Resistance to niching</li>
<li>08:12 How narrowing down your services helps customers</li>
<li>09:28 Does niching affect your profitability?</li>
<li>10:54 Focusing on where you’re really good at </li>
<li>12:22 So, when should you niche? </li>
</ul>
Resources:
<ul>
<li aria-level="1">Visit the Tradie Business School website (<a href="https://tradiebusinessschool.com/">https://tradiebusinessschool.com/</a>) </li>
<li aria-level="1">Join us on our FREE Facebook Group (<a href="https://www.facebook.com/groups/gamechangingtradies">Tradies &amp; General Contractors Global</a>)</li>
</ul>
 You can also connect with us on <a href="https://au.linkedin.com/company/the-game-changers">LinkedIn</a>. For more podcast episodes, visit our website at <a href="https://tradiebusinessschool.com/">https://tradiebusinessschool.com/</a> or subscribe to The Tradie Business School on <a href="https://podcasts.apple.com/ph/podcast/tradie-business-school-podcast/id1544187908">Apple Podcasts</a>, <a href="https://open.spotify.com/show/0k08gdcQypSXHcoYFpJ58A?si=qNZk1ul9QG-uI4PQ6ivcog">Spotify</a>, and <a href="https://podcasts.google.com/feed/aHR0cHM6Ly93d3cub21ueWNvbnRlbnQuY29tL2QvcGxheWxpc3QvM2M3MjQ0NGItNjIxZi00YTNlLWI2ZTEtYTgyMDAwNjczYzJmLzhhNTIyNWIzLWQ4YjEtNDRiMy05MjcwLWFjOGQwMDIyZmJmZC83MDY3NjI0Ny00ZTlmLTRjZjEtODMwNi1hYzhkMDAyNGE3YzYvcG9kY2FzdC5yc3M?sa=X&amp;ved=0CAMQ4aUDahcKEwjAt4HTydbtAhUAAAAAHQAAAAAQDA">Google Podcasts</a>.
Thank you for tuning in!

The Tradie Business School gives you the skills to run your business like a business owner instead of spending your days chasing your tail. Run by trade-industry experts, we understand the challenges you’re facing and know how to get your business working more smoothly and profitably.

The Tradie Business School gives you the skills to run your business like a business owner instead of spending your days chasing your tail. Run by trade-industry experts, we understand the challenges you&rsquo;re facing and know how to get your business working more smoothly and profitably.