Nolan Gasser is the author of the new book, Why You Like It: The Science and Culture of Musical Taste.  He is a composer and “musicologist” who was part of building the platform for Pandora that determines all those playlists we love.  George Sells asks him to explain why he likes his favorite U2 song.

<p>Nolan Gasser is the author of the new book, <em>Why You Like It: The Science and Culture of Musical Taste.&nbsp; </em>He is a composer and &ldquo;musicologist&rdquo; who was part of building the platform for Pandora that determines all those playlists we love.&nbsp; George Sells asks him to explain why he likes his favorite U2 song.</p>

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