Paul Mikesell, founder and CEO of Carbon Robotics, sits down with The Packer's produce editor, Christina Herrick, to talk about the barriers to implementing technology, how his company's LaserWeeder cuts down on sprays and the importance of data in the future of agriculture.

How to connect with The Packer and PMG magazine:
Websites:com, thepacker.com and ProduceEDU.com.
Email:news@thepacker.com and artists@producemarketguide.com
LinkedIn: PMG:Produce Market Guide and The Packer
Instagram:@packernews and @producemktguide
Facebook:@ProduceMktGuide and @PackerNews
TX:@produceretailer and @thepacker

Paul Mikesell, founder and CEO of Carbon Robotics, sits down with The Packer's produce editor, Christina Herrick, to talk about the barriers to implementing technology, how his company's LaserWeeder cuts down on sprays and the importance of data in the future of agriculture.
How to connect with The Packer and PMG magazine:
<ul>
<li>Websites:<a href="https://www.producemarketguide.com/">com</a>, <a href="https://www.thepacker.com/">thepacker.com</a> and <a href="https://produceedu.com/">ProduceEDU.com</a>.</li>
<li>Email:<a href="mailto:news@thepacker.com">news@thepacker.com</a> and <a href="mailto:artists@producemarketguide.com">artists@producemarketguide.com</a></li>
<li>LinkedIn: PMG:<a href="https://www.linkedin.com/company/produce-market-guide/">Produce Market Guide</a> and <a href="https://www.linkedin.com/company/thepacker">The Packer</a></li>
<li>Instagram:<a href="https://www.instagram.com/packernews/">@packernews</a> and <a href="https://www.instagram.com/producemktguide/">@producemktguide</a></li>
<li>Facebook:<a href="https://www.facebook.com/ProduceMktGuide">@ProduceMktGuide</a> and <a href="https://www.facebook.com/packernews">@PackerNews</a></li>
<li>TX:<a href="https://twitter.com/produceretailer">@produceretailer</a> and <a href="https://twitter.com/thepacker">@thepacker</a></li>
</ul>

Tip of the Iceberg features conversations between members of the fresh produce industry and the editors of trade publications The Packer and PMG. Topics will include current events and provide insight into the opportunities and challenges for different segments of the industry today, including growers, marketers, wholesalers, foodservice operators, retailers and more.

Tip of the Iceberg features conversations between members of the fresh produce industry and the editors of trade publications The Packer and PMG. Topics will include current events and provide insight into the opportunities and challenges for different segments of the industry today, including growers, marketers, wholesalers, foodservice operators, retailers and more.

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