Paul Lightfoot, founded his controlled environment agriculture business or CEA business BrightFarms in Irvington, New York, and also spearheaded the CEA food safety coalition to create food safety standards and labeling unique to this indoor ag sector. That labeling will help retailers and shoppers make purchase decisions, and also protect consumers, as well as reduce confusion among CEA companies. But Lightfoot has been working on several other initiatives. We talked about his negative food’s newsletter. It's actually a positive thing, foods that can be produced in a way that they have a negative carbon footprint on the environment and humanity, not just minimizing your carbon footprint or having a neutral carbon footprint, but venturing into the negative. 

<p>Paul Lightfoot, founded his controlled environment agriculture business or CEA business BrightFarms in Irvington, New York, and also spearheaded the CEA food safety coalition to create food safety standards and labeling unique to this indoor ag sector. That labeling will help retailers and shoppers make purchase decisions, and also protect consumers, as well as reduce confusion among CEA companies. But Lightfoot has been working on several other initiatives. We talked about his negative food&rsquo;s newsletter. It's actually a positive thing, foods that can be produced in a way that they have a negative carbon footprint on the environment and humanity, not just minimizing your carbon footprint or having a neutral carbon footprint, but venturing into the negative.&nbsp;</p>

Tip of the Iceberg features conversations between members of the fresh produce industry and the editors of trade publications The Packer and PMG. Topics will include current events and provide insight into the opportunities and challenges for different segments of the industry today, including growers, marketers, wholesalers, foodservice operators, retailers and more.

<p>Tip of the Iceberg features conversations between members of the fresh produce industry and the editors of trade publications The Packer and PMG. Topics will include current events and provide insight into the opportunities and challenges for different segments of the industry today, including growers, marketers, wholesalers, foodservice operators, retailers and more.</p>

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