Episode 34 of Tip of the Iceberg Podcast features an interview between The Packer's Amy Sowder and Mushroom Council's Eric Davis, who discusses the organization's ongoing promotion of The Blend — now targeting home cooks rather than just chefs as the initiative has gone mainstream — and the council's new #FeedYourImmuneSystem campaign, which promotes more than just mushrooms. 

In case you're new to Tip of the Iceberg, its name serves as a reminder for listeners that these discussions are just a taste of the vast produce industry coverage and analysis provided by The Packer newspaper, PMG magazine and always-updating websites for both brands: ThePacker.com and ProduceMarketGuide.com. Hope you enjoy the conversation!

Episode 34 of Tip of the Iceberg Podcast features an interview between The Packer's Amy Sowder and Mushroom Council's Eric Davis, who discusses the organization's ongoing promotion of The Blend &mdash; now targeting home cooks rather than just chefs as the initiative has gone mainstream &mdash; and the council's new #FeedYourImmuneSystem campaign, which promotes more than just mushrooms.&nbsp;
In case you're new to Tip of the Iceberg, its name serves as a reminder for listeners that these discussions are just a taste of the vast produce industry coverage and analysis provided by The Packer newspaper, PMG magazine and always-updating websites for both brands: ThePacker.com and ProduceMarketGuide.com. Hope you enjoy the conversation!

Tip of the Iceberg features conversations between members of the fresh produce industry and the editors of trade publications The Packer and PMG. Topics will include current events and provide insight into the opportunities and challenges for different segments of the industry today, including growers, marketers, wholesalers, foodservice operators, retailers and more.

Tip of the Iceberg features conversations between members of the fresh produce industry and the editors of trade publications The Packer and PMG. Topics will include current events and provide insight into the opportunities and challenges for different segments of the industry today, including growers, marketers, wholesalers, foodservice operators, retailers and more.

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