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From township hustle to household name—Jabu Stone, widely known as “Mr Dreads,” has turned a passion for natural hair into one of South Africa’s most recognisable brands.

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Guest: Jabu Stone: author of Turning Passion into Profit

From township hustle to household name—Jabu Stone, widely known as “Mr Dreads,” has turned a passion for natural hair into one of South Africa’s most recognisable brands.
Now, in his book Jabu Stone – Turning Passion into Profit, he opens up about the journey behind the success—sharing hard-earned lessons, bold risks, and the mindset that transformed an idea into a thriving business.

Today, we speak to the man himself about building a brand, navigating challenges without a mentor, and why he’s now committed to guiding the next generation of entrepreneurs.



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