With the cost of living stretching budgets to breaking point, South Africans are increasingly looking for ways to save. Many turn to loyalty programmes, which can be an effective way to cut costs.  A loyalty programme is a marketing system that companies use to reward customers who shop or use services repeatedly. For tips on how to maximise loyalty rewards producer Sisanda Jonas spoke to Sarah Nicholson , Head of customer experience at JustMoney and began by asking her to explain more about the loyalty programmes and whether there's an uptake of these programmes in South Africa....