In this episode of the Unstoppable eCommerce Podcast I chat with eComm Ignitor Alum, Jodi Benjamin from Life Of Colour. Jodi shares her journey of building an Australian art brand from scratch, discussing the challenges she faced, the importance of community, and her strategies for marketing and product development. 

Jodi emphasises the significance of mindfulness in her products and how her business has evolved over the years. Jodi also talks about her team dynamics, outsourcing, and her definition of success, while offering valuable advice for aspiring entrepreneurs.

Jodi is an Alumni of our eComm Ignitor Program.



Episode Highlights:
Journey of Life of Colour’s eCommerce Growth (02:51)
Building a Community and Brand Awareness (05:48)
Product Development and Opening Up to New Audiences (08:56)
Marketing Strategies and Advertising (12:00)
Team Dynamics and Outsourcing (15:01)
Success and Future Goals (17:58)
Advice for Aspiring Entrepreneurs (20:59)



Click here for all links mentioned in this episode.

Enrol in eComm Ignitor





Binge all episodes of The Unstoppable eCommerce Podcast here!



We hope you enjoyed this episode! Please subscribe, rate, and share the show - it would mean the world to me. There’s more to come and we’re looking forward to sharing how to sell more on your online store in our podcast.  

In this episode of the Unstoppable eCommerce Podcast I chat with eComm Ignitor Alum, Jodi Benjamin from Life Of Colour. Jodi shares her journey of building an Australian art brand from scratch, discussing the challenges she faced, the importance of community, and her strategies for marketing and product development. 
Jodi emphasises the significance of mindfulness in her products and how her business has evolved over the years. Jodi also talks about her team dynamics, outsourcing, and her definition of success, while offering valuable advice for aspiring entrepreneurs.
Jodi is an Alumni of our eComm Ignitor Program.
 
Episode Highlights:
<ol>
<li>Journey of Life of Colour’s eCommerce Growth (02:51)</li>
<li>Building a Community and Brand Awareness (05:48)</li>
<li>Product Development and Opening Up to New Audiences (08:56)</li>
<li>Marketing Strategies and Advertising (12:00)</li>
<li>Team Dynamics and Outsourcing (15:01)</li>
<li>Success and Future Goals (17:58)</li>
<li>Advice for Aspiring Entrepreneurs (20:59)</li>
</ol>
 
<a href="https://unstoppableecomm.com/ep-112-the-journey-of-life-of-colour-from-a-single-product-to-a-global-brand-with-jodi-benjamin/">Click here</a> for all links mentioned in this episode.
Enrol in<a href="https://unstoppableecomm.com/ecomm-ignitor"> eComm Ignitor</a>
 
Binge all episodes of The Unstoppable eCommerce Podcast <a href="https://unstoppableecomm.com/podcast">here</a>!
 
We hope you enjoyed this episode! Please subscribe, rate, and share the show - it would mean the world to me. There’s more to come and we’re looking forward to sharing how to sell more on your online store in our podcast.

Helping you sell more on your online store.

The Unstoppable Ecommerce Podcast

The Unstoppable eCommerce Podcast features interviews with inspiring eCommerce business owners and marketing specialists as well as episodes answering your eCommerce marketing questions. Your host Karyn Parkinson is a multi-award winning eCommerce marketing mentor, speaker and cheerleader for women in eCommerce. Karyn runs Unstoppable eCommerce a Facebook + Instagram ad agency and training school. 

The Unstoppable eCommerce Podcast features interviews with inspiring eCommerce business owners and marketing specialists as well as episodes answering your eCommerce marketing questions. Your host Karyn Parkinson is a multi-award winning eCommerce marketing mentor, speaker and cheerleader for women in eCommerce. Karyn runs Unstoppable eCommerce a Facebook + Instagram ad agency and training school.

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