In today’s episode, we talk about some really amazingly powerful insights that you can get from your Google Analytics to understand your high-value customers so that you can find more of the people who are spending money with you—YAY! That’s what we all want, right?

So grab a pen and paper because we’re going to go into some tactical things that you can actually add to your to-do list to get some of these powerful insights.

If you enjoy this episode, please subscribe, rate, and share the show – it would mean the world to us. There’s more to come and we’re looking forward to sharing how to sell more on your online store in our podcast.

 

Episode Highlights:
About Google Analytics and how it works [01:38]
The importance of understanding who your high-value customers are [02:30]
Go on Google Analytics and check:
Which age bracket is generating the most revenue [03:30]
Which age bracket has the highest conversion rate [05:08]
The gender of your visitors/customers [07:10]
What’s happening in each location [09:38]
Make your ads resonate with your target market through local lingo and images that are relatable or relevant [13:15]
Look at the conversion rate of your landing page [15:50]
What date range you should be looking at [18:05]
Turn on e-commerce tracking and enable demographics if you’re installing Google Analytics for the first time [20:00]
Look at what your potential customers are interested in [21:15]

 

Click here for all links mentioned in this episode.

 

Binge all episodes of The Unstoppable eCommerce Podcast here!

 

We hope you enjoyed this episode! Please subscribe, rate, and share the show - it would mean the world to us. There’s more to come and we’re looking forward to sharing how to sell more on your online store in our podcast.  

 

See omnystudio.com/listener for privacy information.

In today&rsquo;s episode, we talk about some really amazingly powerful insights that you can get from your Google Analytics to understand your high-value customers so that you can find more of the people who are spending money with you&mdash;YAY! That&rsquo;s what we all want, right?
So grab a pen and paper because we&rsquo;re going to go into some tactical things that you can actually add to your to-do list to get some of these powerful insights.
If you enjoy this episode, please subscribe, rate, and share the show &ndash; it would mean the world to us. There&rsquo;s more to come and we&rsquo;re looking forward to sharing how to sell more on your online store in our podcast.
&nbsp;
Episode Highlights:
<ol>
<li aria-level="1">About Google Analytics and how it works [01:38]</li>
<li aria-level="1">The importance of understanding who your high-value customers are [02:30]</li>
<li aria-level="1">Go on Google Analytics and check:</li>
<ol>
<li aria-level="2">Which age bracket is generating the most revenue [03:30]</li>
<li aria-level="2">Which age bracket has the highest conversion rate [05:08]</li>
<li aria-level="2">The gender of your visitors/customers [07:10]</li>
<li aria-level="2">What&rsquo;s happening in each location [09:38]</li>
</ol>
<li aria-level="1">Make your ads resonate with your target market through local lingo and images that are relatable or relevant [13:15]</li>
<li aria-level="1">Look at the conversion rate of your landing page [15:50]</li>
<li aria-level="1">What date range you should be looking at [18:05]</li>
<li aria-level="1">Turn on e-commerce tracking and enable demographics if you&rsquo;re installing Google Analytics for the first time [20:00]</li>
<li>Look at what your potential customers are interested in [21:15]</li>
</ol>
&nbsp;
<a href="https://unstoppableecomm.com/ep-42-powerful-insights-from-google-analytics">Click here</a> for all links mentioned in this episode.
&nbsp;
Binge all episodes of The Unstoppable eCommerce Podcast <a href="https://unstoppableecomm.com/podcast">here</a>!
&nbsp;
We hope you enjoyed this episode! Please subscribe, rate, and share the show - it would mean the world to us. There&rsquo;s more to come and we&rsquo;re looking forward to sharing how to sell more on your online store in our podcast. &nbsp;
&nbsp;
See <a href="https://omnystudio.com/listener">omnystudio.com/listener</a> for privacy information.

Helping you sell more on your online store.

The Unstoppable Ecommerce Podcast

The Unstoppable eCommerce Podcast features interviews with inspiring eCommerce business owners and marketing specialists as well as episodes answering your eCommerce marketing questions. Your host Karyn Parkinson is a multi-award winning eCommerce marketing mentor, speaker and cheerleader for women in eCommerce. Karyn runs Unstoppable eCommerce a Facebook + Instagram ad agency and training school. 

The Unstoppable eCommerce Podcast features interviews with inspiring eCommerce business owners and marketing specialists as well as episodes answering your eCommerce marketing questions. Your host Karyn Parkinson is a multi-award winning eCommerce marketing mentor, speaker and cheerleader for women in eCommerce. Karyn runs Unstoppable eCommerce a Facebook + Instagram ad agency and training school.

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