The journey of the Holistic Ingredient with Amy Crawford

12 years ago, Chronic Fatigue Syndrome knocked Amy Crawford off her feet. It was a major curveball that changed everything in her life. She had to leave her corporate career and start over at 40.  But as she healed, she discovered a healthy, holistic, and joy-seeking lifestyle that there was no tu…

Q&A: Is it worth the money to invest in an eCommerce mentor

Corine Raymond submitted a question for me to answer on the podcast “Is it a waste of money to pay a fee of $4k to show you the ropes of Ecommerce, a training course”. In this episode I’ll give you my answer!  I have invested in many courses and mentors over the past 13 years to help me grow my b…

How Spruce Craft Co tripled their revenue

Elise started Spruce Craft Co as an Etsy store in 2015. What once was a side hustle to her speech pathology career soon became her full time gig!  After enrolling in eComm Ignitor in January 2020 Elise has gone on to triple her revenue (much more in pandemic times!)  In this episode Elise shares …

How to troubleshoot your Facebook ads

When Facebook ads don’t perform as we’d like, sometimes it can be hard to know what’s going wrong.  In this episode I’ve broken down the different stats to look at to see if the problem is with your ads, your website, your pricing or your tracking. With so many variables it is important to deep d…

Unlock the power of words with Anita Siek

Anita Siek is a lawyer turned serial entrepreneur. She’s a brand and business strategist, a copywriter, podcast host, and the CEO of Wordfetti. Anita is a whiz at helping brands stand out and sell through the power of psychology, design-thinking and words. In this episode we discuss all the eleme…

How to protect your online business with Riz Amin, Foundd Legal

When it comes to running your eCommerce business there are so many things to think about and sometimes your legal obligations can get pushed to the bottom of your to do list. Today I’m joined by Riz Amin of Foundd Legal to help demystify some of the legal obligations of the online business world. …

3 must have product images for eCommerce

Introducing Paige, aka The Product Stylist!  With a background in styling and curating products for Editorial Magazines, Paige brings a wealth of expertise to help small business owners conquer product photography with ease. Her heart lies in empowering product based business owners to feel confid…

How to run a win-win brand collaboration

Running a collaboration with another eCommerce brand can be a great way to increase your reach and build trust and credibility within your industry. The world of eCommerce can be a lonely one, so I also love collaborations as a way to get to know other business owners and work together on somethin…

From hobby to 7-figure business: 24 years of Biddy Tarot

Brigit Esselmont is an intuitive business strategist, entrepreneur, mentor and published author. As the Founder of Biddy Tarot, she turned her love for Tarot into an abundant, 7-figure business that employs 15 people and serves over 15 million Tarot lovers every year.  Brigit has been featured in…

How to make your brand more accessible for people with disabilities

Simone is a mum of two kids. Including her son Josh who  was born with a rare Kidney Disease requiring a transplant (2012) and ongoing treatment. He also suffers from intellectual disabilities adding extra challenges to day to day life.  With a background in tech, a passion for creativity, Simone …