Neil addresses the common struggle many tutors face when it comes to charging for their services. Through a personal anecdote about a friend returning to tutoring after illness, Neil shares the psychological barriers that prevent tutors from valuing their own worth. He emphasises the importance of charging fair prices for the expertise and help provided, highlighting how perceived value influences client commitment and outcomes. 

KEY TAKEAWAYS

• Value Your Time and Skills: Your time is valuable, and it is essential to charge for your tutoring services to reflect the value of your skills and expertise.

• Perceived Value: Charging a fair price for your services creates a perceived value for your students, motivating them to show up and engage fully in the learning process.

• Get Over Guilt: It is not immoral or dishonest to get paid for doing what you love and are good at. Embrace the idea of being compensated for your expertise and help.

• Fair Exchange: Offering your knowledge and experience at a fair price to willing buyers is a moral obligation. It is wrong to withhold help from someone who is seeking it.

• Silent Applause: The money you earn from your tutoring services is a silent applause for a job well done. It signifies appreciation for your support, skills, and dedication to helping others.

BEST MOMENTS

"My friend is an excellent teacher who loves to teach. She always has been in love with her subject, loves the kids, loves the job. And that's really the crux of the problem."

"Making money from doing something you enjoy and that you're really good at is not immoral. It's not dishonest. It's not something to be ashamed of."

"Your price is high enough and people will assume that it must be special in some way. If it wasn't special, if it wasn't worth so much, why would they be asking so much for it?"

"I think it's truly morally wrong to be able to help someone but decline to do so at fair exchange."

"You are worth every penny of your fees, pet. That money is the silent applause for a job well done. It's an appreciation of your help, your support, your skills."

VALUABLE RESOURCES

www.Neilcowmeadow.com

info@neilcowmeadow.com 

HOST BIO

Neil Cowmeadow is a maverick peripatetic guitar teacher from Telford with over 19 years’ experience in the business of helping people. Learn how to start, grow and love your business with Neil’s invaluable advice and tips without the buzzwords and BS!