This week on “The Top Line,” we explore the most anticipated drug launches of 2024. Editor-in-Chief Ayla Ellison engages in a conversation with Fierce Pharma Marketing Senior Editor Ben Adams about the drugs likely to launch this year with the most significant sales potential by 2028.
To learn more about the topics in this episode:

How AI could improve clinical trial decision-making (Sponsored)
22:32

How we picked the Fierce 15
23:26

Locking in on pharma’s consumerization trend
18:31