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Apple at Risk if iPhones Don't "Sell Like Hotcakes," Ovide Says

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Shira Ovide, a technology columnist at Bloomberg Gadfly, talks about the technology rout and the expectations for Apple's next iPhone. Damian Sassower, a fixed income strategist at Bloomberg Intelligence, discusses the deteriorating credit quality in emerging markets. Jeff Korzenik, the chief investment strategist at Fifth Third Bank, talks about the divide between big business and small business. Finally, Andrew Essex, CEO of Tribeca Enterprises, discusses his new book, "The End of Advertising: Why It Had to Die, and the Creative Resurrection to Come."

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Bloomberg Intelligence

Alix Steel and Paul Sweeney harness the power of Bloomberg Intelligence to analyze market news and p 
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