New data has revealed only 4 percent of music streamed in New Zealand over the 2025-2026 timeframe was made by Kiwi artists.

Despite revenue being up, it's harder for Kiwi musicians to earn their share, with more people gravitating towards international artists.

Entertainment correspondent Steve Newall says the streaming share for Kiwi artists has dropped over 28 percent over the last 5 years, despite the growing number of homegrown acts bringing crowds to their shows. 

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New data has revealed only 4 percent of music streamed in New Zealand over the 2025-2026 timeframe was made by Kiwi artists.
Despite revenue being up, it's harder for Kiwi musicians to earn their share, with more people gravitating towards international artists.
Entertainment correspondent Steve Newall says the streaming share for Kiwi artists has dropped over 28 percent over the last 5 years, despite the growing number of homegrown acts bringing crowds to their shows.&nbsp;
LISTEN ABOVE

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The Sunday Session with Francesca Rudkin

Steve Newall: entertainment correspondent on new data showing only 4 percent of music streamed in NZ was made locally

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