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5 Days of Strategists - Episode 1268: Name Drop

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Monday - Episode 1268 - Name Drop

Corey Hogan and Stephen Carter deep diver on whether the Alberta NDP should consider a name change and how - if that was somebody's desire - it should be done. How important is the name of a party when it comes to brand perception? What's the optimal timing for such a move? Is this something a leadership candidate could or should take on? And is "Curse of Strategy" taken as a podcast name? Zain Velji, as always, picks the questions and keeps everybody in line.

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The Strategists

Professional unprofessional strategists Stephen Carter, Corey Hogan and Zain Velji dissect the news  
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