SBC018 - Small Business Hacks to Grow Your Business with Barry Moltz 

Barry Moltz is a small business expert with over 20 years of experience in starting and building small organizations. He is the author of multiple business-related books, including How to Get Unstuck: 25 Ways to Get Your Business Growing Again and his latest, Small Business Hacks: 100 Shortcuts to Your Success. He is a nationally recognized keynote speaker, a member of the Entrepreneurship Hall of Fame, and a former adjunct professor on entrepreneurship at the Illinois Institute of Technology. 

Barry joins me today to share his favorite business hacks for small business owners. He explains the difference between customer service and creating a customer experience and how the customer experience impacts your ROI. He shares content marketing strategies you can use to keep your business top-of-mind with your customers. He also explains the importance of segmenting your email list so the right email reaches the right customers, at the right time of the customer journey. 

 

“People don’t buy products anymore. They buy experiences; they buy relationships with companies.” - Barry Moltz 

 

This week on the Small Biz Chat Podcast: 
Hacking email: how to get people to reply to your emails 
How to choose the right attorney for your small business 
Why the best way to provide customer service is by creating customer experiences 
Creating an automated marketing strategy to keep your sales pipeline filled 
Content marketing strategies to keep your small business top-of-mind with your customers 
The importance of segmenting your list to positively impact your email marketing success 
How to determine when to stop chasing a customer 

 

Connect with Barry Moltz: 
Barry Moltz official website 
Small Business Hacks: 100 Shortcuts to Your Success book 

 

This episode is sponsored by… Adobe 

Adobe is changing the world through digital experiences. With a vast range of digital tools and products, Adobe makes small businesses easier and more affordable. 

Visit the Adobe website to learn more about all of the amazing tools available on the Adobe Creative Cloud and experience an easier way to conduct business. 

 

Fix Your Business! 

Are you ready to run your business with intention? Ready to create a business that allows you to live your dream life and take those dream vacations you deserve? Then you need a copy of my latest book: Fix Your Business: A 90-Day Plan to Get Back Your Life and Remove Chaos From Your Business. 

Fix Your Business gives you concrete advice on the problem areas many small business owners face as well as the step-by-step process to find solutions so you can live the life of your dreams. It’s time to take back control of your business and change how your business is run. 

Order your copy of Fix Your Business and design your business - and life - with intention. 

Let’s End Small Business Failure - Together! 

Thanks for tuning into this week’s episode of the Small Biz Chat Podcast - the show on a mission to improve small business success. If you enjoyed this episode, head over to Apple Podcasts, subscribe to the show, and leave us a rating and review. Help us spread the word and end small business failure by sharing your favorite episodes with your friends and colleagues on social media. Visit our website or follow us on Facebook, Twitter, LinkedIn, Instagram, or YouTube for more great content, tips, and strategies to improve your small business. 

 

Small Biz Chat Podcast is produced by Auxbus. You can create your own great podcast - faster and easier - at Auxbus.com 

SBC018 - Small Business Hacks to Grow Your Business with Barry Moltz&nbsp;
Barry Moltz is a <a href="https://barrymoltz.com/">small business expert</a> with over 20 years of experience in starting and building small organizations. He is the author of multiple business-related books, including How to Get Unstuck: 25 Ways to Get Your Business Growing Again and his latest, Small Business Hacks: 100 Shortcuts to Your Success. He is a nationally recognized keynote speaker, a member of the Entrepreneurship Hall of Fame, and a former adjunct professor on entrepreneurship at the Illinois Institute of Technology.&nbsp;
Barry joins me today to share his favorite business hacks for small business owners. He explains the difference between customer service and creating a customer experience and how the customer experience impacts your ROI. He shares content marketing strategies you can use to keep your business top-of-mind with your customers. He also explains the importance of segmenting your email list so the right email reaches the right customers, at the right time of the customer journey.&nbsp;
&nbsp;
&ldquo;People don&rsquo;t buy products anymore. They buy experiences; they buy relationships with companies.&rdquo; - Barry Moltz&nbsp;
&nbsp;
This week on the Small Biz Chat Podcast:&nbsp;
<ul>
<li data-leveltext="●" data-font="Calibri" data-listid="2" aria-setsize="-1" data-aria-posinset="1" data-aria-level="1">Hacking email: how to get people to reply to your emails&nbsp;</li>
</ul>
<ul>
<li data-leveltext="●" data-font="Calibri" data-listid="2" aria-setsize="-1" data-aria-posinset="1" data-aria-level="1">How to choose the right attorney for your small business&nbsp;</li>
<li data-leveltext="●" data-font="Calibri" data-listid="2" aria-setsize="-1" data-aria-posinset="2" data-aria-level="1">Why the best way to provide customer service is by creating customer experiences&nbsp;</li>
<li data-leveltext="●" data-font="Calibri" data-listid="2" aria-setsize="-1" data-aria-posinset="3" data-aria-level="1">Creating an automated marketing strategy to keep your sales pipeline filled&nbsp;</li>
<li data-leveltext="●" data-font="Calibri" data-listid="2" aria-setsize="-1" data-aria-posinset="4" data-aria-level="1">Content marketing strategies to keep your small business top-of-mind with your customers&nbsp;</li>
<li data-leveltext="●" data-font="Calibri" data-listid="2" aria-setsize="-1" data-aria-posinset="5" data-aria-level="1">The importance of segmenting your list to positively impact your email marketing success&nbsp;</li>
</ul>
<ul>
<li data-leveltext="●" data-font="Calibri" data-listid="2" aria-setsize="-1" data-aria-posinset="1" data-aria-level="1">How to determine when to stop chasing a customer&nbsp;</li>
</ul>
&nbsp;
Connect with Barry Moltz:&nbsp;
<ul>
<li data-leveltext="●" data-font="Calibri" data-listid="1" aria-setsize="-1" data-aria-posinset="1" data-aria-level="1"><a href="https://barrymoltz.com/">Barry Moltz official website</a>&nbsp;</li>
<li data-leveltext="●" data-font="Calibri" data-listid="1" aria-setsize="-1" data-aria-posinset="2" data-aria-level="1"><a href="https://www.amazon.com/Small-Business-Hacks-Shortcuts-Success/dp/1628654430">Small Business Hacks: 100 Shortcuts to Your Success</a> book&nbsp;</li>
</ul>
&nbsp;
This episode is sponsored by&hellip; Adobe&nbsp;
Adobe is changing the world through digital experiences. With a vast range of digital tools and products, Adobe makes small businesses easier and more affordable.&nbsp;
Visit the <a href="https://www.adobe.com/creativecloud.html">Adobe website</a> to learn more about all of the amazing tools available on the Adobe Creative Cloud and experience an easier way to conduct business.&nbsp;
&nbsp;
Fix Your Business!&nbsp;
Are you ready to run your business with intention? Ready to create a business that allows you to live your dream life and take those dream vacations you deserve? Then you need a copy of my latest book: <a href="https://www.amazon.com/Fix-Your-Business-90-Day-Remove/dp/1935953885">Fix Your Business: A 90-Day Plan to Get Back Your Life and Remove Chaos From Your Business</a>.&nbsp;
Fix Your Business gives you concrete advice on the problem areas many small business owners face as well as the step-by-step process to find solutions so you can live the life of your dreams. It&rsquo;s time to take back control of your business and change how your business is run.&nbsp;
Order your copy of <a href="https://www.amazon.com/Fix-Your-Business-90-Day-Remove/dp/1935953885">Fix Your Business</a> and design your business - and life - with intention.&nbsp;
Let&rsquo;s End Small Business Failure - Together!&nbsp;
Thanks for tuning into this week&rsquo;s episode of the Small Biz Chat Podcast - the show on a mission to improve small business success. If you enjoyed this episode, head over to Apple Podcasts, subscribe to the show, and leave us a rating and review. Help us spread the word and end small business failure by sharing your favorite episodes with your friends and colleagues on social media. Visit our <a href="https://succeedasyourownboss.com/">website </a>or follow us on <a href="https://www.facebook.com/smallbizlady">Facebook</a>, <a href="https://twitter.com/smallbizlady">Twitter</a>, <a href="https://www.linkedin.com/in/melindaemerson/">LinkedIn</a>, <a href="https://www.instagram.com/smallbizlady/">Instagram</a>, or <a href="https://www.youtube.com/c/melindaemerson">YouTube </a>for more great content, tips, and strategies to improve your small business.&nbsp;
&nbsp;
Small Biz Chat Podcast is produced by Auxbus. You can create your own great podcast - faster and easier - at <a href="https://www.auxbus.com/">Auxbus.com</a>&nbsp;

Melinda F. Emerson, SmallBizLady, is America’s #1 Small Business Expert. She has been a thriving entrepreneur for nearly 20 years and is an internationally known keynote speaker and expert on small business development and social media marketing. She publishes a resource blog www.succeedasyourownboss.com. Her small business advice is widely read reaching more than 3 million entrepreneurs each week online. A pioneer in social media marketing, she is the creator and host of #Smallbizchat, the longest running live chat on Twitter for small business owners. Forbes magazine named her the #1 woman for entrepreneurs to follow on Twitter.

Melinda F. Emerson, SmallBizLady, is America&rsquo;s #1 Small Business Expert. She has been a thriving entrepreneur for nearly 20 years and is an internationally known keynote speaker and expert on small business development and social media marketing. She publishes a resource blog&nbsp;<a href="http://www.succeedasyourownboss.com/" data-saferedirecturl="https://www.google.com/url?hl=en&amp;q=http://www.succeedasyourownboss.com/&amp;source=gmail&amp;ust=1520300757352000&amp;usg=AFQjCNHFXr56HNzQeIZfM3QAFV_yFBNxFw" data-wpel-link="external">www.succeedasyourownboss.com</a>. Her small business advice is widely read reaching more than 3 million entrepreneurs each week online. A pioneer in social media marketing, she is the creator and host of #Smallbizchat, the longest running live chat on Twitter for small business owners.&nbsp;Forbes magazine named her the #1 woman for entrepreneurs to follow on Twitter.

The Small BizChat

Melinda F. Emerson, “SmallBizLady” is America’s #1 Small Business Expert. She is an internationally renowned keynote speaker on small business development, social media and content marketing. Melinda is also the president of the Quintessence Group, an award-winning marketing consulting firm based in Philadelphia, PA, serving Fortune 500 brands who target small business market. LinkedIn named her a Top Voice for 2019 in Small Business and Entrepreneurship. In addition to being a former NY Times columnist, she is frequently quoted by media organizations including The Wall Street Journal, Fortune, MSNBC, CNBC, and Fox News.

She is the host of #Smallbizchat LIVE and The SmallBizChat Podcast. A prolific writer, Melinda has published more than 5000 articles on her blog www.succeedasyourownboss.com. Her small business advice is widely read reaching more than 3 million entrepreneurs each week online. She is the bestselling author of Become Your Own Boss in 12 Months, 2nd Edition and her latest book is Fix Your Business, a 90 Day Plan to Get Back Your Life and Reduce Chaos in Your Business.

Melinda F. Emerson, &ldquo;SmallBizLady&rdquo; is America&rsquo;s #1 Small Business Expert. She&nbsp;is an internationally renowned keynote speaker on small business development, social media and content marketing. Melinda is also the president of the Quintessence Group, an award-winning marketing consulting firm based in Philadelphia, PA, serving Fortune 500 brands who target small business market. LinkedIn named her a Top Voice for 2019 in Small Business and Entrepreneurship.&nbsp;In addition to being a former NY Times columnist, she is frequently quoted by media organizations including The Wall Street Journal, Fortune, MSNBC, CNBC, and Fox News.
She is the host of #Smallbizchat LIVE and The SmallBizChat Podcast. A prolific writer, Melinda has published more than 5000 articles on her blog&nbsp;<a href="http://www.succeedasyourownboss.com/" data-stringify-link="http://www.succeedasyourownboss.com" data-sk="tooltip_parent">www.succeedasyourownboss.com</a>. Her small business advice is widely read reaching more than 3 million entrepreneurs each week online. She is the bestselling author of&nbsp;Become Your Own Boss in 12 Months,&nbsp;2nd Edition&nbsp;and her latest book is&nbsp;Fix Your Business, a 90 Day Plan to Get Back Your Life and Reduce Chaos in Your Business.

The SmallBizChat Podcast

Barry Moltz joins me today to share his favorite business hacks for small business owners. He explains the difference between customer service and creating a customer experience and how the customer experience impacts your ROI. He shares content marketing strategies you can use to keep your business top-of-mind with your customers. He also explains the importance of segmenting your email list so the right email reaches the right customers, at the right time of the customer journey.

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