Rebecca Monet is CEO and chief scientist of Zorakle Profiles and co-host of The Franchise Woman podcast Where Passion & Purpose Collide. Rebecca has been in the franchise consulting and psychometric assessment business since 1993. Known for her uncanny ability to draw performance correlations, she is fascinated with neurology, neuroeconomics, and human performance as it relates to business success. Monet is the inventor of the meta-analysis methodology used in Zorakle’s SpotOn! Profile and SpotOn! Eclipse Reports which categorically compare prospective franchisees to a franchise system’s top performers. The Zorakle tools have helped thousands of individuals desiring to own their own business find a right-fit franchise system. 

Rebecca joins us today to share her story and her expertise in the world of franchising. We talk about the benefits of franchising vs starting from scratch, such as lower risk of failure, group buying power with other franchisees, and easier access to funding. We discuss some of the things you should consider when looking into a potential franchisor, including your alignment with their values and culture, their stage of growth, and whether you might have a similar personality to other high-performing franchisees in the company. We also share some tips for success, such as having the right team to get you started, understanding that the franchisor is there to help you, and talking to other franchisees to get a feel for your potential fit before choosing a franchise.



“The tagline of franchising is ‘You’re in business for yourself, but you’re not in business by yourself.’” - Rebecca Monet





This week on SmallBizChat Podcast:


Franchising vs starting from scratch
What you need to know when considering franchising
What sort of team you should have with you
Understanding the sort of business knowledge needed to get into franchising
Tips for success for franchisees



Resources Mentioned:


Zorakleprofiles.com



Connect with Rebecca Monet:


Rebecca Monet on LinkedIn
Thefranchisewoman.com
The Franchise Woman on Facebook
The Franchise Woman on LinkedIn

Rebecca Monet is CEO and chief scientist of Zorakle Profiles and co-host of The Franchise Woman podcast Where Passion &amp; Purpose Collide. Rebecca has been in the franchise consulting and psychometric assessment business since 1993. Known for her uncanny ability to draw performance correlations, she is fascinated with neurology, neuroeconomics, and human performance as it relates to business success. Monet is the inventor of the meta-analysis methodology used in Zorakle’s SpotOn! Profile and SpotOn! Eclipse Reports which categorically compare prospective franchisees to a franchise system’s top performers. The Zorakle tools have helped thousands of individuals desiring to own their own business find a right-fit franchise system. 
Rebecca joins us today to share her story and her expertise in the world of franchising. We talk about the benefits of franchising vs starting from scratch, such as lower risk of failure, group buying power with other franchisees, and easier access to funding. We discuss some of the things you should consider when looking into a potential franchisor, including your alignment with their values and culture, their stage of growth, and whether you might have a similar personality to other high-performing franchisees in the company. We also share some tips for success, such as having the right team to get you started, understanding that the franchisor is there to help you, and talking to other franchisees to get a feel for your potential fit before choosing a franchise.
 
“The tagline of franchising is ‘You’re in business for yourself, but you’re not in business by yourself.’” - Rebecca Monet
 
This week on SmallBizChat Podcast:
 
<ul>
<li aria-level="1">Franchising vs starting from scratch</li>
<li aria-level="1">What you need to know when considering franchising</li>
<li aria-level="1">What sort of team you should have with you</li>
<li aria-level="1">Understanding the sort of business knowledge needed to get into franchising</li>
<li aria-level="1">Tips for success for franchisees</li>
</ul>
 
Resources Mentioned:
 
<ul>
<li aria-level="1"><a href="https://www.zorakleprofiles.com/">Zorakleprofiles.com</a></li>
</ul>
 
Connect with Rebecca Monet:
 
<ul>
<li aria-level="1"><a href="https://www.linkedin.com/in/rebeccamonet/">Rebecca Monet on LinkedIn</a></li>
<li aria-level="1"><a href="https://www.thefranchisewoman.com/">Thefranchisewoman.com</a></li>
<li aria-level="1"><a href="https://www.facebook.com/thefranchisewoman/">The Franchise Woman on Facebook</a></li>
<li aria-level="1"><a href="https://www.linkedin.com/company/the-franchise-woman/?originalSubdomain=dz">The Franchise Woman on LinkedIn</a></li>
</ul>

Melinda F. Emerson, SmallBizLady, is America’s #1 Small Business Expert. She has been a thriving entrepreneur for nearly 20 years and is an internationally known keynote speaker and expert on small business development and social media marketing. She publishes a resource blog www.succeedasyourownboss.com. Her small business advice is widely read reaching more than 3 million entrepreneurs each week online. A pioneer in social media marketing, she is the creator and host of #Smallbizchat, the longest running live chat on Twitter for small business owners. Forbes magazine named her the #1 woman for entrepreneurs to follow on Twitter.

Melinda F. Emerson, SmallBizLady, is America&rsquo;s #1 Small Business Expert. She has been a thriving entrepreneur for nearly 20 years and is an internationally known keynote speaker and expert on small business development and social media marketing. She publishes a resource blog&nbsp;<a href="http://www.succeedasyourownboss.com/" data-saferedirecturl="https://www.google.com/url?hl=en&amp;q=http://www.succeedasyourownboss.com/&amp;source=gmail&amp;ust=1520300757352000&amp;usg=AFQjCNHFXr56HNzQeIZfM3QAFV_yFBNxFw" data-wpel-link="external">www.succeedasyourownboss.com</a>. Her small business advice is widely read reaching more than 3 million entrepreneurs each week online. A pioneer in social media marketing, she is the creator and host of #Smallbizchat, the longest running live chat on Twitter for small business owners.&nbsp;Forbes magazine named her the #1 woman for entrepreneurs to follow on Twitter.

The Small BizChat

Melinda F. Emerson, “SmallBizLady” is America’s #1 Small Business Expert. She is an internationally renowned keynote speaker on small business development, social media and content marketing. Melinda is also the president of the Quintessence Group, an award-winning marketing consulting firm based in Philadelphia, PA, serving Fortune 500 brands who target small business market. LinkedIn named her a Top Voice for 2019 in Small Business and Entrepreneurship. In addition to being a former NY Times columnist, she is frequently quoted by media organizations including The Wall Street Journal, Fortune, MSNBC, CNBC, and Fox News.

She is the host of #Smallbizchat LIVE and The SmallBizChat Podcast. A prolific writer, Melinda has published more than 5000 articles on her blog www.succeedasyourownboss.com. Her small business advice is widely read reaching more than 3 million entrepreneurs each week online. She is the bestselling author of Become Your Own Boss in 12 Months, 2nd Edition and her latest book is Fix Your Business, a 90 Day Plan to Get Back Your Life and Reduce Chaos in Your Business.

Melinda F. Emerson, &ldquo;SmallBizLady&rdquo; is America&rsquo;s #1 Small Business Expert. She&nbsp;is an internationally renowned keynote speaker on small business development, social media and content marketing. Melinda is also the president of the Quintessence Group, an award-winning marketing consulting firm based in Philadelphia, PA, serving Fortune 500 brands who target small business market. LinkedIn named her a Top Voice for 2019 in Small Business and Entrepreneurship.&nbsp;In addition to being a former NY Times columnist, she is frequently quoted by media organizations including The Wall Street Journal, Fortune, MSNBC, CNBC, and Fox News.
She is the host of #Smallbizchat LIVE and The SmallBizChat Podcast. A prolific writer, Melinda has published more than 5000 articles on her blog&nbsp;<a href="http://www.succeedasyourownboss.com/" data-stringify-link="http://www.succeedasyourownboss.com" data-sk="tooltip_parent">www.succeedasyourownboss.com</a>. Her small business advice is widely read reaching more than 3 million entrepreneurs each week online. She is the bestselling author of&nbsp;Become Your Own Boss in 12 Months,&nbsp;2nd Edition&nbsp;and her latest book is&nbsp;Fix Your Business, a 90 Day Plan to Get Back Your Life and Reduce Chaos in Your Business.

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