Australia’s medicinal marijuana industry is poised to explode. Leading the charge is cannabis entrepreneur Gary MacKenzie who is the co-founder of Releaf, the first and largest clinic and dispensary franchise in the Asia Pacific region. It’s a very chilled episode 607 of The (13 year-old, award-winning) Small Business Big Marketing podcast. 





A little more about Releaf’s co-founder Gary MacKenzie …



Today’s guest is a successful entrepreneur and marketing professional with over 25 years of management and CEO experience across technology, direct marketing, outsourcing and digital content with a focus on building brands.


And that’s exactly what he’s done with the Releafbrand … From scratch, building it to the first and largest medicinal marijuana clinic and dispensary in the Asia Pacific region.



As one of Australia’s leading cannabis entrepreneurs, Gary has become somewhat of a figurehead in an industry that's just starting to find its feet and gain acceptance amongst a community that is divided as to its benefits and values.



And that’s where my interest lies. How does one start a business in a relatively new industry, full of red tape and where not everyone is supportive of it being legal.



Now I was hoping this interview would have a greater focus on the business of starting a legal, medicinal marijuana business in Australia, however as you’ll hear, Gary is a huge believer in the health benefits of his products, so he talks quite a bit about that. Which isn’t necessarily a bad thing as you’ve heard me rattle over the years about the fact that the best marketing is a great product.



Let’s go and meet Releaf founder Gary MacKenzie …





Resources mentioned in this episode of your favorite marketing podcast

About Releaf - Australia’s largest medicinal marijuana clinic and dispensary



Services every business owner needs that Timbo recommends

How to generate organic traffic to your website
(without spending anything on advertising)

High converting website designers
(They built this website - take this simple quiz and see where yours needs improving)

DIY SEO training - The most cost-effective way to get on page 1 of Google
(20% off with discount code Timbo20)

Proven customer attraction strategy
(and ridiculously cheap)



Businesses that made this podcast possible (please support them)

DELL Technologies - Small business solutions

Studio 1 Design - High converting website designers

Fun Escapes - Proven customer attraction ideas

Hawk Academy - DIY SEO training (discount code Timbo20 for 20% off)



Thanks for tuning in. May your marketing be the best marketing.

Timbo Reid
0480 015 150

Australia’s medicinal marijuana industry is poised to explode. Leading the charge is cannabis entrepreneur Gary MacKenzie who is the co-founder of Releaf, the first and largest clinic and dispensary franchise in the Asia Pacific region. It’s a very chilled episode 607 of The (13 year-old, award-winning) Small Business Big Marketing podcast. 
 
A little more about Releaf’s co-founder Gary MacKenzie …
 
Today’s guest is a successful entrepreneur and marketing professional with over 25 years of management and CEO experience across technology, direct marketing, outsourcing and digital content with a focus on building brands.
 And that’s exactly what he’s done with the <a href="https://releafclinics.com.au/">Releaf</a> brand … From scratch, building it to the first and largest medicinal marijuana clinic and dispensary in the Asia Pacific region.
 
As one of Australia’s leading cannabis entrepreneurs, Gary has become somewhat of a figurehead in an industry that's just starting to find its feet and gain acceptance amongst a community that is divided as to its benefits and values.
 
And that’s where my interest lies. How does one start a business in a relatively new industry, full of red tape and where not everyone is supportive of it being legal.
 
Now I was hoping this interview would have a greater focus on the business of starting a legal, medicinal marijuana business in Australia, however as you’ll hear, Gary is a huge believer in the health benefits of his products, so he talks quite a bit about that. Which isn’t necessarily a bad thing as you’ve heard me rattle over the years about the fact that the best marketing is a great product.
 
Let’s go and meet Releaf founder Gary MacKenzie … 
 
Resources mentioned in this episode of your favorite marketing podcast
<a href="https://releafclinics.com.au/about/">About Releaf - Australia’s largest medicinal marijuana clinic and dispensary</a>
 
Services every business owner needs that Timbo recommends
<a href="https://www.ecomseoformula.com/?ref=https%3A%2F%2Fcourses.ecomseoformula.com%2Fa%2F2147500997%2FTNUFp5o3">How to generate organic traffic to your website </a>(without spending anything on advertising)
<a href="https://studio1design.com/timbo">High converting website designers </a>(They built this website - take this simple quiz and see where yours needs improving)
<a href="https://hawkacademy.co/">DIY SEO training - The most cost-effective way to get on page 1 of Google </a>(20% off with discount code Timbo20)
<a href="https://funescapes.com.au/timbo/">Proven customer attraction strategy </a>(and ridiculously cheap)
  
Businesses that made this podcast possible (please support them)
<a href="https://www.dell.com/en-au/work/lp/small-business-solutions">DELL Technologies</a> - Small business solutions
<a href="https://studio1design.com/timbo">Studio 1 Design</a> - High converting website designers
<a href="https://funescapes.com.au/timbo/">Fun Escapes - Proven customer attraction ideas</a>
<a href="https://hawkacademy.co/">Hawk Academy - DIY SEO training (discount code Timbo20 for 20% off)</a>
 
Thanks for tuning in. May your marketing be the best marketing.
Timbo Reid 0480 015 150

The most innovative people in the world of small business go one-on-one each week with marketing expert Tim Reid. In this award winning podcast; business owners share where their original business idea came from, how they got it to market and the strategies they used that led to their business’s unprecedented growth. Host Timbo Reid’s curiosity for what makes business owners tick and his passion for small business success means that every episode is chock full of marketing gold that will help you build that beautiful business of yours into the empire it deserves to be. 

For more episodes download the free LiSTNR app

www.SmallBusinessBigMarketing.com | Tim Reid chats with amazing business owners and marketers.

The Small Business Big Marketing Podcast with Timbo Reid

The most innovative people in the world of small business go one-on-one each week with marketing expert Tim Reid. In this award winning podcast; business owners share where their original business idea came from, how they got it to market and the strategies they used that led to their business’s unprecedented growth. Host Timbo Reid’s curiosity for what makes business owners tick and his passion for small business success means that every episode is chock full of marketing gold that will help you build that beautiful business of yours into the empire it deserves to be.

The most innovative people in the world of small business go one-on-one each week with marketing expert Tim Reid. In this award winning podcast; business owners share where their original business idea came from, how they got it to market and the strategies they used that led to their business’s unprecedented growth. Host Timbo Reid’s curiosity for what makes business owners tick and his passion for small business success means that every episode is chock full of marketing gold that will help you build that beautiful business of yours into the empire it deserves to be.

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