Ryan is joined by Collin Mitchell in this episode where he shares his top-tier perspective from helping companies deploy outbound at scale to drive explosive growth. Learn Collin's step-by-step framework to go from cold connection to a sold deal on LinkedIn without coming across salesy. Discover targeting and research hacks to set your outreach apart in a noisy landscape. Collin also reveals his candid take on whether outbound is dead, the biggest mistakes killing results, standout examples of AI done right, and so much more.

Join 2,500+ readers getting weekly practical guidance to scale themselves and their companies using Artificial Intelligence and Revenue Cheat Codes.  



Explore becoming Superhuman here: https://superhumanrevenue.beehiiv.com/

KEY TAKEAWAYS
Outbound works if you zig when others zag with a personalized, multi-channel approach tailored to each prospect. Emails alone don't cut it anymore.
Spend more time researching and segmenting your list for quality over quantity, 1000 well-targeted prospects can generate a huge impact vs blasting out mass emails.
Don't pitch, nurture relationships by adding value, sparking curiosity and letting hot leads ask you for a meeting once interest is piqued.
Casual, short messaging performs best on LinkedIn, speak and sequence like a real human vs overly salesy and rushed.
AI excels at scale prospect research but still falls short of generating messages that sound truly authentic and personalized.
Inbound leads from your content who already know, like and trust you convert super warm despite lower volumes vs outbound.
Outbound lower barriers like accessible data and sales tech means more noise - but smart messaging and targeting sets you apart.
Pick up the phone and introduce a human voice and personality early in outreach cadences for best results.

BEST MOMENTS

"It's not that outbound is dead, it's just different."

"Emails hard. It's harder than it's ever been...the dirty little secret [agencies] don't want to tell people."

"Take the opposite approach [of salesy LinkedIn messages]...casual, short messaging is what will work."

"If you try to rush the [LinkedIn connection] process, it's going to hurt you."

"Those [inbound leads] are very warm...they already kind of know, like and trust you."

Ryan Staley

Founder and CEO

Whale Boss

ryan@whalesellingsystem.com

www.ryanstaley.io

Ryan is joined by Collin Mitchell in this episode where he shares his top-tier perspective from helping companies deploy outbound at scale to drive explosive growth. Learn Collin's step-by-step framework to go from cold connection to a sold deal on LinkedIn without coming across salesy. Discover targeting and research hacks to set your outreach apart in a noisy landscape. Collin also reveals his candid take on whether outbound is dead, the biggest mistakes killing results, standout examples of AI done right, and so much more.
Join 2,500+ readers getting weekly practical guidance to scale themselves and their companies using Artificial Intelligence and Revenue Cheat Codes.   
Explore becoming Superhuman here: <a href="https://superhumanrevenue.beehiiv.com/">https://superhumanrevenue.beehiiv.com/</a>
KEY TAKEAWAYS
<ul>
<li>Outbound works if you zig when others zag with a personalized, multi-channel approach tailored to each prospect. Emails alone don't cut it anymore.</li>
<li>Spend more time researching and segmenting your list for quality over quantity, 1000 well-targeted prospects can generate a huge impact vs blasting out mass emails.</li>
<li>Don't pitch, nurture relationships by adding value, sparking curiosity and letting hot leads ask you for a meeting once interest is piqued.</li>
<li>Casual, short messaging performs best on LinkedIn, speak and sequence like a real human vs overly salesy and rushed.</li>
<li>AI excels at scale prospect research but still falls short of generating messages that sound truly authentic and personalized.</li>
<li>Inbound leads from your content who already know, like and trust you convert super warm despite lower volumes vs outbound.</li>
<li>Outbound lower barriers like accessible data and sales tech means more noise - but smart messaging and targeting sets you apart.</li>
<li>Pick up the phone and introduce a human voice and personality early in outreach cadences for best results.</li>
</ul>
BEST MOMENTS
"It's not that outbound is dead, it's just different."
"Emails hard. It's harder than it's ever been...the dirty little secret [agencies] don't want to tell people."
"Take the opposite approach [of salesy LinkedIn messages]...casual, short messaging is what will work."
"If you try to rush the [LinkedIn connection] process, it's going to hurt you."
"Those [inbound leads] are very warm...they already kind of know, like and trust you."
Ryan Staley
Founder and CEO
Whale Boss
ryan@whalesellingsystem.com
<a href="https://www.ryanstaley.io/">www.ryanstaley.io</a>

How do you grow like a VC-backed SAAS company without taking on investors? What are the secrets that SAAS CEOs have that the rest of us don't? Do you want to create a lifestyle business, a performance business, or an empire?  How do you scale to an exit without losing your freedom?


Join the host Ryan Staley every Monday and Wednesday for conversations with the brightest and best SAAS Founders, CEOs, and Entrepreneurs to crack the code on repeatable revenue growth, leadership, lifestyle freedom and mindset.

This show has featured Startup and Billion Dollar Founders, Best Selling Authors, and the World’s Top Sales and Marketing Experts like Terry Jones (Founder of Travelocity and Chairman of Kayak), Gina Bianchini (Founder of Mighty Networks and prior Co-Founder with Marc Andreessen) and Harpaul Sambhi (Founder of Magical with a previous exit to Linkedin). This is where Scaling and Sales are made simple in 25 minutes or less.

Saas, Saas growth, Scale, Business Growth, B2b Saas, Saas Sales, Enterprise Saas, Sales, Business growth strategy, Founder, VP of Sales, CRO, Chief Revenue Officer, Technology, Leadership, CEO, Management, Hyper-Growth.

How do you grow like a VC-backed SAAS company without taking on investors? What are the secrets that SAAS CEOs have that the rest of us don't? Do you want to create a lifestyle business, a performance business, or an empire?  How do you scale to an exit without losing your freedom?
 Join the host Ryan Staley every Monday and Wednesday for conversations with the brightest and best SAAS Founders, CEOs, and Entrepreneurs to crack the code on repeatable revenue growth, leadership, lifestyle freedom and mindset.
This show has featured Startup and Billion Dollar Founders, Best Selling Authors, and the World’s Top Sales and Marketing Experts like Terry Jones (Founder of Travelocity and Chairman of Kayak), Gina Bianchini (Founder of Mighty Networks and prior Co-Founder with Marc Andreessen) and Harpaul Sambhi (Founder of Magical with a previous exit to Linkedin). This is where Scaling and Sales are made simple in 25 minutes or less.
Saas, Saas growth, Scale, Business Growth, B2b Saas, Saas Sales, Enterprise Saas, Sales, Business growth strategy, Founder, VP of Sales, CRO, Chief Revenue Officer, Technology, Leadership, CEO, Management, Hyper-Growth.

The Scale Up Show

How do you grow like a VC backed company without taking on investors? Do you want to create a lifestyle business, a performance business or an empire?  How do you scale to an exit without losing your freedom?
Join the host Ryan Staley every Monday and Wednesday for conversations with the brightest and best Founders, CEO’s and Entrepreneurs to crack the code on repeatable revenue growth, leadership, lifestyle freedom and mindset.
This show has featured Startup and Billion Dollar Founders, Best Selling Authors, and the World’s Top Sales and Marketing Experts like Terry Jones (Founder of Travelocity and Chairman of Kayak),  Andrew Gazdecki (Founder of Microacquire), Harpaul Sambhi (Founder of Magical with a previous exit to Linkedin) and many more
This is where Scaling and Sales are made simple in 25 minutes or less.

How do you grow like a VC backed company without taking on investors? Do you want to create a lifestyle business, a performance business or an empire? &nbsp;How do you scale to an exit without losing your freedom? Join the host Ryan Staley every Monday and Wednesday for conversations with the brightest and best Founders, CEO&rsquo;s and Entrepreneurs to crack the code on repeatable revenue growth, leadership, lifestyle freedom and mindset. This show has featured Startup and Billion Dollar Founders, Best Selling Authors, and the World&rsquo;s Top Sales and Marketing Experts like Terry Jones (Founder of Travelocity and Chairman of Kayak),&nbsp; Andrew Gazdecki (Founder of Microacquire), Harpaul Sambhi (Founder of Magical with a previous exit to Linkedin) and many more This is where Scaling and Sales are made simple in 25 minutes or less.

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