Merino wool has been recognised as asthma and allergy friendly by international certification body Allergy Standards Limited.

Australian Wool Innovation is now campaigning for the certification to be officially recognised by asthma and allergy advocacy groups around the world.

To find out more about what it will mean for farmers, who produce about 80 percent of the world's superfine merino wool, rural editor Eddie Summerfield spoke with AWI's Angus Ireland:

Listen to the full interview above or Subscribe to the National Rural News podcast: http://bit.ly/RuralNewsPodcast