Last month, one of the music industry's biggest artists, Halsey posted a video on her social media that was viewed by 8 million people in just 24 hours, but not for the reasons her record label was hoping.
After she spoke out about not being allowed to release her new song unless they could 'fake' a viral moment on TikTok, numerous other artists came forward to say they too were being pressured to create content instead of focusing on their music.
The Quicky speaks to two entertainment and music experts to find out whether the music industry has now become so commercialised that it's actually no longer about the songs, and all about the likes and social media following, and what musicians can do to push back.
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CREDITS
Host: Emma Gillespie
With thanks to:
Chelsea McLaughlin - Mamamia's Senior Entertainment Writer and co-host of our daily entertainment podcast The Spill
Lucy Smith - Music journalist and host of Mornings on the ABC's Triple J
Producer: Emma Gillespie
Executive Producer: Siobhán Moran-McFarlane
Audio Producer: Thom Lion
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