PROPERTY: Automation and systemisation masterclass - with Sam Watterson

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Published Aug 22, 2022, 12:00 AM

In this episode, Rob sits down to speak to Sam Watterson the owner of Watts & Co, a Leeds-based Lettings and Property Investment Agency. He is a landlord himself, a podcaster and a mentor that teaches people how to invest in and run all kinds of property businesses. Sam explains how having systems in place and automating as much as possible has enabled his business to grow fast.


He explains what a CRM is and how property developers can use it. As well as sharing how he uses Zapier and If This Then That (IFTT) and explaining what tools you need to get started with automating your business.





  • A lot of businesses have a CRM system but don´t link it up to automate text messages or emails.
  • You make your money when you are face-to-face selling not when you are doing admin.
  • Link trees are a powerful way to share past projects and other things potential investors are interested in.
  • As soon as you have to do something twice, automate it.
  • Using an Open CRM makes it extremely easy to link it up to your other tech,
  • Zapier is ideal for linking two pieces of software together and using IFTT.
  • If you want to scale automate.
  • Let your system do the heavy lifting.
  • When you systemise and automate, you make fewer mistakes, which results in your client having a better experience.



‘When it comes to technology, a lot of people barely scratch the surface.’

‘Having a CRM system that is customisable and links with all of your other apps is invaluable.’

‘Start small with the fundamental brains of the operation.’

‘Being a technophobe is not an excuse. You are in business to make money.’






Rob Smallbone the host of The Property Nomads Podcast, is on a global mission to guide your success. Success can happen in many ways, shapes, and forms. Think about what success means to you. More properties? More clients? Financial freedom? Time freedom?


Rob wants to make a huge difference to people around the world. He is here to guide your success in property, business, and life and to inspire you to achieve your goals, dreams, and visions. He's travelled, explored, and invested. And he's not planning on stopping these activities anytime soon.


Buckle up, sit tight, and enjoy the ride that is life.




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