Do you ever get frustrated because it seems like certain team members just don't care about the work as much as you do? If you're trying to move people from the "just a job" mentality to a place of pride and ownership, give this conversation a listen. Our guest is Wendy McManus, leadership coach and founder of Connect 2 Potential. Wendy has a long history in the produce industry, including serving for more than a decade at the National Mango Board before she started her own business six years ago. The Produce Retail Podcast host Ashley Nickle wanted to bring Wendy in for a conversation on leadership, and here’s the reason: When Ashley surveyed more than 200 produce managers a few months back for the new State of the Produce Manager report, she asked about areas in which they’d like more training or education. Leadership, or people management, was a big one. A critical part of leadership is helping the people on your team understand that their role is essential and how they approach it matters, so Wendy discusses in this episode the power of knowing your purpose in your work. It’s a unique angle on the topic of leadership and one that's broadly applicable. Enjoy!

For inquiries about the full State of the Produce Manager report, please reach out to Ashley Nickle at ashley@nicklegrowthstrategies.com or on LinkedIn.