Ahead of the West Coast Produce Expo, Ruth Villalonga explains why the $2.8 trillion Hispanic market is no longer a niche and how retailers can capture this high-spending demographic through authentic storytelling and cultural connection.

Ahead of the West Coast Produce Expo, Ruth Villalonga explains why the $2.8 trillion Hispanic market is no longer a niche and how retailers can capture this high-spending demographic through authentic storytelling and cultural connection.

What’s the fresh produce industry talking about now? Tune into The Packer Podcast to find out. Discussions dive into the challenges, opportunities and what’s next for stakeholders across the fresh produce supply chain.

 

What&rsquo;s the fresh produce industry talking about now? Tune into The Packer Podcast to find out. Discussions dive into the challenges, opportunities and what&rsquo;s next for stakeholders across the fresh produce supply chain.
&nbsp;