“When a player like Katie Brennan is interested in joining your program you know you’re doing something right.”

Richmond AFLW senior coach, Tom Hunter.

“At one point I remember thinking to myself: ‘I’m in a world of pain here because I don’t even know where the hell to start’.”

Kate Sheahan, Richmond women’s football operations manager.

“This is women going nuclear.”

Richmond CEO Brendon Gale

City dining, almond scrolls and a boardroom meeting with club heavyweights – Richmond’s legwork to lure a trio of AFLW stars was not only successful, it was also deeply strategised. In the second episode of The Originals podcast, Sam Lane covers how Richmond landed Katie Brennan, Sabrina Frederick and Monique Conti.