This afternoon we look at how businesses can competitively price their products and services. Business experts say many businesses get it wrong as they price looking inward based on the profit they want. You need to begin with the customer and the market.

GUEST: Hélène Locke - Grow Business Coach

<p>This afternoon we look at how businesses can competitively price their products and services. Business experts say many businesses get it wrong as they price looking inward based on the profit they want. You need to begin with the customer and the market.</p>
<p>GUEST: H&eacute;l&egrave;ne Locke - Grow Business Coach</p>

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