Indian elections are a spectacle, a circus, and a battleground all rolled into one. And a new breed of young, savvy political consultants are changing the way these battles are fought. Coming from institutes including IITs and IIMs and from big tech cos and global consultants they are the secret weapon of Indian politicians. Together they craft strategies, design campaigns, and manage their messaging with a keen eye and analysis of the country’s voters. In this episode of The Morning Brief podcast, we meet these poll planners who are quietly transforming political parties and their politics. Catch Prachi Verma in conversation with Pratik Jain, Co-Founder & Director, I-PAC, Bikramjit Bhattacharya, Principal Associate, I-PAC, ET’s CL Manoj, and Rica Bhattacharyya. Tune in! Credits: ET

Check out the other interesting episodes on The SME Sizzle: Success Story or a Smokescreen?, ESOP Fables: Risks and Rewards, Towards Equality: One-Third for The One-Half and more!

You can follow Prachi Verma on her social media: Twitter and Linkedin

Catch the latest episode of ‘The Morning Brief’ on ET Play, The Economic Times Online, Spotify, Apple Podcasts, JioSaavn, Amazon Music and Google Podcasts. 

Indian elections are a spectacle, a circus, and a battleground all rolled into one. And a new breed of young, savvy political consultants are changing the way these battles are fought. Coming from institutes including IITs and IIMs and from big tech cos and global consultants they are the secret weapon of Indian politicians. Together they craft strategies, design campaigns, and manage their messaging with a keen eye and analysis of the country’s voters. In this episode of The Morning Brief podcast, we meet these poll planners who are quietly transforming political parties and their politics. Catch <a href="https://m.economictimes.com/etreporter/author-prachi-verma-479236850.cms">Prachi Verma</a> in conversation with <a href="https://www.linkedin.com/in/pratik-jain-3b525925">Pratik Jain</a>, Co-Founder &amp; Director, <a href="https://www.linkedin.com/company/i-pac/">I-PAC</a>, <a href="https://www.linkedin.com/in/bikramjit-bhattacharya-34498a128">Bikramjit Bhattacharya</a>, Principal Associate, <a href="https://www.linkedin.com/company/i-pac/">I-PAC</a>, ET’s <a href="https://twitter.com/CLManojET">CL Manoj</a>, and <a href="https://twitter.com/RicaB_ET">Rica Bhattacharyya</a>. Tune in! Credits: <a href="https://www.youtube.com/shorts/U26wAa7vFFg">ET</a>
Check out the other interesting episodes on <a href="https://podcasts.apple.com/in/podcast/the-morning-brief/id1568661777?i=1000629587365">The SME Sizzle: Success Story or a Smokescreen?</a>, <a href="https://podcasts.apple.com/in/podcast/the-morning-brief/id1568661777?i=1000629453460">ESOP Fables: Risks and Rewards</a>, <a href="https://podcasts.apple.com/in/podcast/the-morning-brief/id1568661777?i=1000629140291">Towards Equality: One-Third for The One-Half</a> and <a href="https://podcasts.apple.com/in/podcast/the-morning-brief/id1568661777">more</a>!
You can follow Prachi Verma on her social media: <a href="https://twitter.com/prachivermaET">Twitter</a> and <a href="https://www.linkedin.com/in/prachi-verma-0b114276/">Linkedin</a>
Catch the latest episode of ‘The Morning Brief’ on<a href="https://www.etplay.com/etplay"> ET Play</a>,<a href="https://economictimes.indiatimes.com/podcast?from=mdr"> The Economic Times Online</a>,<a href="https://open.spotify.com/show/6PL5kfPbwURBEu6fHCVTOL?si=26ec0fbfa7134fea"> Spotify</a>,<a href="https://podcasts.apple.com/in/podcast/the-morning-brief/id1568661777"> Apple Podcasts</a>,<a href="https://www.jiosaavn.com/shows/the-morning-brief/1/GNPiFQD2xpY_"> JioSaavn</a>,<a href="https://music.amazon.in/podcasts/f378141f-9afb-495d-83da-9b08ec5047ac/the-morning-brief"> Amazon Music</a> and<a href="https://podcasts.google.com/feed/aHR0cHM6Ly93d3cub21ueWNvbnRlbnQuY29tL2QvcGxheWxpc3QvNjBiMmU5MjYtZTVmOC00YjkwLWE0NjUtYWVmOTAxMTYzMDAxLzk1ZmQ3YzU5LTc5MGQtNDk2ZS1iYmRlLWFlZjkwMTE2N2ZlNC84YWU1NDc2My05OTI1LTQwY2EtOGMzZC1hZWY5MDExNjdmZmIvcG9kY2FzdC5yc3M?sa=X&amp;ved=2ahUKEwi2gOG4la36AhUvjtgFHcdWDU8Q9sEGegQIARAC"> Google Podcasts</a>.

To make sense of the week’s hottest stories in business, economy, politics and markets, journalists from the Economic Times chat with reporters and industry leaders in this thrice-weekly (Tuesday, Thursday, Friday) podcast.

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