Millions of young voters are coming of age for the 2024 elections, making them a goldmine for parties! Insta & YouTube are their political newsfeeds. Influencers are the new local news anchors. ️This election will be a battleground of clicks & shares. Who will win the Gen Z vote? Listen to the latest episode of The Morning Brief podcast where host Apoorva Mittal talks to Devang Dave, Election Management Committee - Bharatiya Janata Party Maharashtra, Dhawal Vasavada, Political Consultant and Election Analyst - PoliticalEDGE, and Shailesh Lilhare, Youtuber and Instagram Influencer. Tune in!

Credits for Rahul Gandhi’s interview: On Ground by Samdish

If you like this episode from Apoorva, check out her other interesting episodes on Copy vs Copyright: Whose Content Is It Anyway, Why hemp is hot but still not happening, Vile & Viral: Growing Toxic Work Culture and much more! 

You can follow our host Apoorva Mittal on her social media: Twitter & Linkedin

Catch the latest episode of ‘The Morning Brief’ on ET Play, The Economic Times Online, Spotify, Apple Podcasts, JioSaavn, Amazon Music and Google Podcasts.