Symbolic of India’s affinity to Apple, a week ago, hordes eager to get their hands on the shiny new iPhone 16 pro queued up in front of stores. With all the business that the company is getting from India, it is reciprocating the love in the form of jobs generated from manufacturing phones and allied components–6 lakh jobs by the end of FY25, including 2 lakh direct positions by March with a special impetus on diversity, equity and inclusion. But why is Apple eyeing India? Where does the country stand when it comes to the company’s largest markets? How is Apple doing in a price-sensitive market? What kind of value addition is India doing and how will it change? Join host Dia Rekhi as she seeks answers to these questions and more with Tarun Pathak, research director at Counterpoint Research and Ekta Mittal, senior analyst at CCS Insight.

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Check out Dia’s other interesting episodes like: Behind CCI’s Allegations Against Amazon, Flipkart, Can Hosur be a Jamshedpur Plus?, What Makes India The Emerging GCC Capital?, Taxing Times for Infosys, Quantum Computing: Understanding Qubits And The Future, and more!

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