Anthony is CEO and co-founder of Simply Financial Services, an insurtech startup aiming to disrupt the life insurance space in SA and beyond. The company uses technology, data and behavioural science to radically reduce the cost and complexity of life insurance. He joined Bruce Whitfield to speak about his career trajectory, from the time he was the CEO of Lightstone, a company he co-founded in 2006, which focused on mortgage risk management to where he is now.