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Richard Dawkins: Federated Farmers Wool Chair on the efforts to drive up the value of wool

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Are we in for a wool revival? 

Industry leaders are meeting at a number of workshops next week, with the aim of driving up value. 

Stats show strong wool now makes up just 1-2% of gross farm income, compared to nearly 65% in the 1980s. 

Federated Farmers Wool Chair Richard Dawkins told Mike Hosking there’s good collabroation happening between government, industry, and various initiatives to drive up value. 

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